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SAP Engagement Cloud, report builder

Flexible reporting with generative AI.

Overview

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This feature aims to empower marketers to easily generate individualized reports, reducing reliance on multiple dashboards and data handling. It complements the existing channel reporting already offered in the platform, enhancing flexible reporting capabilities. It also ensures marketers save significant time and manual effort in creating custom reports, while allowing them to continuously improve outcomes and efficiently communicate results within the organization. This feature is available in SAP Engagement Cloud Enterprise Edition and SAP Engagement Cloud Emarsys Edition.

Benefits

Get flexible, custom reporting options in the platform, beyond existing channel and campaign reports, without the need for BI skills or technical support
Increase marketer efficiency by querying underlying SAP Emarsys datasets with simple user prompts to return structured reports and visualizations
Gain transparent insight to AI results and iterate quickly. Marketers receive details about the criteria used to build the report within the UI, enabling them to adjust the selections and re-generate reports to their liking

Business Value

67% reduction in time for creating campaign performance reporting

Details

Solution type

AI Feature

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.

SAP Engagement Cloud

Plans and pricing

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Details:
- AI Units are not required to use this AI offering in the underlying Cloud Service.
- You must have the base product in order to activate this solution.

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