Automotive
The race for automotive digital transformation
Carmakers, suppliers, and dealerships are under intense pressure to transform their businesses and prepare for the future of mobility.
EV manufacturing and adoption
The race is on to meet demand for plug-in, hybrid, and fuel cell EVs – boosting EV battery, vehicle, and charging station manufacturing.
Connected cars and advanced driver assistance systems
Connected cars and ADAS systems are the future for carmakers, whose buyers will increasingly demand seamless send-and-receive car data.
Mobility as a service (MaaS) and shared mobility
Auto OEMs are bringing new car sharing options to the shared mobility and e-hailing market – driving sustainability and better value.
Resilient automotive supply chains
More resilient automotive supply chains are needed to meet demand for EV components and combat car battery and auto chip shortages.
Automotive digital retailing
Contactless car buying and online dealerships – pandemic necessities – are becoming preferred routes for sales, trade-ins, and services.
The drive to sustainability
Today’s buyers want sustainability in the automotive industry: low carbon footprints, ethical sourcing, sustainable vehicles, and circularity.
Innovative automotive solutions from SAP and our partners
Solutions that address specific automotive industry needs help you achieve cost-effective transformation and sustainable growth.
Experience Management solutions from SAP and Qualtrics
Build relationships that will last. Whether your customers are going for their first test drive, getting their new car delivered, or coming in for a service, you can make every experience matter.
SAP Industry Network for Automotive
Enable next-generation automotive processes through an open and intelligent industry network.
SAP E-Mobility
Build, monitor, and run EV charging networks at scale with a cloud solution that offers end-to-end functionality, from diverse charging scenarios to billing and communication.
SAP Digital Vehicle Suite
Achieve a holistic approach to vehicle, sales, and data management and focus on the future of mobility with solutions that provide a vehicle-centric view of sales and car-as-a-service processes.
See how customers are succeeding with SAP
See how racing specialist Manthey runs its operations at peak performance with improved process transparency and collaboration.
Learn how our XM platform helps BMW make every experience as good as their product experience.
See how Qualtrics allows Volkswagen to continually reinforce the link between employee and customer experience.
Find out how Bridgestone is digitalizing end-to-end warehouse operations across New Zealand and improving worker efficiency.
What are the leading analysts saying about SAP?
Help reshape the industry for sustainability
Learn how automotive organizations are incorporating next-generation sustainability into their overall business with insights from SAP and Oxford Economics.
Transform to thrive as the industry evolves
Automotive manufacturers are feeling the pressure of uncertainty more than most. Learn what sets leaders apart and discover how they’re adapting.
Design innovative vehicle products and services – and get them to market first – with SAP solutions. Collaborate with partners across the automotive ecosystem, accelerate product development, and help ensure compliance with auto industry standards.
79% of automotive organizations consider it important to collect and analyze vehicle data in order to predict outcomes for design, service, safety, and operations – but only 20% are able to do so.
Source: SAP Performance Benchmarking
Thanks to SAP solutions, this first-of-its-kind use of machine learning to eliminate superfluous quality tests has wide-ranging implications for manufacturing efficiency and a shorter product manufacturing lifecycle.
Bhuwan Lodha, Vice President (Digital), Group Strategy Office, Mahindra & Mahindra
Run agile, highly autonomous automotive manufacturing, production, and assembly processes using Industry 4.0 and smart factory technologies from SAP. Combine business data with industrial IoT data to maximize manufacturing efficiency, improve sustainability, and cut costs.
15% reduction in manufacturing costs when the status and usage of operational machinery and tools are tracked in real time.
Source: SAP Performance Benchmarking
At each stage of our Industry 4.0 journey, SAP solutions have enabled us to deliver business value that is clearly recognized across the organization.
Eric Godard, Group Deputy CIO, Faurecia S.A.
Create a fast, responsive, and resilient automotive supply chain. Our solutions support collaborative supply chain planning; digitalized operations; and smart warehousing, inventory, and logistics, enabling you to proactively sense disruptions, reduce your carbon footprint, deliver ahead of demand, and more.
76% of automotive organizations consider it important to enable a digitally connected supply chain to avoid supply disruptions – but only 17% are able to do so.
Source: SAP Performance Benchmarking
Based on the holistic planning approach, we built the foundation for improved availabilities and reduced inventories within our multi-echelon supply chain.
Rainer Scheuring, Vice President Corporate Finance, IT, M&A AC Market and Materials Management, ZF Friedrichshafen AG
Deliver personalized, differentiated automotive experiences that create customers for life. Connect data from all sources – sales, service, marketing, and connected cars – to get deeper insights and proactively meet customer needs on every channel, and leverage solutions for real-time contextual marketing, omnichannel sales, billing, and more.
79% of automotive organizations consider it important to capture customers' preferences and then deliver the products and services customers desire – but only 21% are able to do so.
Source: SAP Performance Benchmarking
Smart Europe’s vision is to "create an inspiring digital-first experience that enables easy online commerce and makes smart a brand customers love to engage with.”
Björn Schick, Director Customer Experience, smart Europe GmbH
Grow revenue and drive brand loyalty by offering automotive aftermarket services that exceed customer expectations. SAP solutions support omnichannel customer service, parts management, warranty claims processing and complaint handling.
76% of automotive organizations consider it important to predict an asset failure, determine the cause, and recommend the best maintenance plan – but only 18% are able to do so.
Source: SAP Performance Benchmarking
Enabled by SAP technology, we are transforming the battery storage industry, improving customer experiences, and gaining significant competitive advantage.
Gautam Chatterjee, Chief Executive Officer, Exide Industries Ltd.
Create value and monetize new business models for autonomous, connected, electric, and shared vehicles with SAP. Our solutions can help you personalize in-car services, support subscription-based contracts, manage e-fleets, build and run EV charging networks, and more. Embrace change in the industry and shift toward mobility as a service (MaaS).
60% of automotive organizations consider it important to predict driver needs and deliver appropriate networked mobility services, such as fuel, parking, navigation, and commerce, directly to a vehicle – but only 11% are able to do so.
Source: SAP Performance Benchmarking
For smooth operations, SAP E-Mobility has exactly the right range of functions without losing sight of the user experience. The detailed API documentation gives us and our customers the possibility to create tailor-made solutions.
Tobias Wagner, CEO, ChargeX GmbH
Explore your automotive resource center
See what SAP has to offer auto companies on the path to becoming intelligent enterprises and adapting to megatrends in the industry.
See how our innovations help carmakers, suppliers, and automotive retailers compete in the smart mobility era.
Get an overview of the latest trends and challenges impacting businesses as the automotive industry evolves.
Learn how SAP and others helped Zero Motorcycles deliver superior riding experiences with its transformation line of EV motorcycles.