Online and Offline Identity Resolution
Our solution creates an iron clad foundation of identity through robust data hygiene capabilities, deterministic online to offline matching, and privacy compliant consent management. We provide a bulletproof way to accurately identify your customers as they engage with your brand across channels.
Overview
Reduce ID Waste
Recognize and consolidate duplicate customer IDs by aligning online and offline customer data to our proprietary identity network, creating a single source of truth for name-based customer identity.
Improve 1st party data quality
Epsilon Peoplecloud Customer Identity helps you improve accuracy of your first party data and recognize more disparate individuals through our proprietary, multi-pass hygiene processes.
Resolve more digital activity to customer profiles
Fill in digital blind spots and touchpoints in your customer’s journey by aligning their anonymous site browsing and impression activity to a name-based ID.
Details
Solution type
Extensions and Add-ons
Industry
Retail, Consumer Products, Banking, Healthcare
Compatibility
Works with
SAP Customer Data Cloud
Features
Identity Management
Align name-based and ID-based identities by tracking digital impressions and engagement from any media partner, capture website activity and then connect this digital behavior to real customers. Gain a deeper understanding of each customer as they interact in both offline and online environments.
Customer Data Integration
Our sophisticated proprietary hygiene process finds and links disparate name-based identities acting as an identity traffic cop between marketing applications. We provide persistent IDs on individual, address, and business level.
Digital Identity Resolution
We leverage deterministic cross device signals to recognize real people and align anonymous/ non-authenticated website and media activity to offline IDs. This activity improves insight into media exposure across partners and increases consolidation of offline individual IDs.
Plans and pricing
Starting Price
This is the floor level pricing that we will entertain. As the volume of data processed goes up as does the price.
- Minimum contract 1 month
This is the floor level pricing that we will entertain. As the volume of data processed goes up as does the price.
Customer reviews
Technical Information
| Solution type | Extensions and Add-ons |
| Category | Customer Data |
| Industry | Retail, Consumer Products, Banking, Healthcare |
| Works with |
SAP Customer Data Cloud |
Resources
Epsilon Peoplecloud Customer Overview
Publisher
Epsilon Data Management, LLC
For 50+ years, we’ve helped the world’s top brands transform customer experiences into meaningful, human experiences that drive results. Our Epsilon PeopleCloud product suite combines industry-leading identity, data science and technology giving you a deeper, more accurate consumer view.
