Empower your supply chain, sales, and marketing with real-time demand network visibility
Support supply chain, sales, and marketing professionals with insightful and actionable analytics throughout their demand network using SAP software. Use a single source of real-time, high-fidelity, and granular demand signals to facilitate profitable demand response.
Beiersdorf, which offers global brands like NIVEA, Eucerin, or Labello around the world, is constantly striving to gain deeper and faster insights into market share development. Learn how the company is using SAP Demand Signal Management powered by SAP HANA to analyse various product attributes and collect intelligence to better understand where it stands among the competition.
Identify opportunities by analysing demand and market data and respond with clear insights into customer needs
Capture demand signals and market data, and combine them with internal business data using SAP solutions. Derive powerful insights into market and sales trends, and respond profitably to demand patterns with accurate forecasts and optimised promotions.
Refining short-term forecasts to drive better fulfilment and inventory reduction
With SAP software, companies can get a better sense of demand by identifying demand patterns based on daily, granular demand signals. By sensing demand, companies can deploy stock to distribution centres that need stock earlier in the week, as opposed to later in the week, resulting in better fulfilment and inventory reduction. The demand sensing forecast can be fed back into the collaborative demand planning process to allow demand planners to make adjustments to demand plans.
Get the support you need to efficiently implement and operate your SAP solutions – and take advantage of new technologies. We offer a range of support services, from foundation level to strategic engagement and co-innovation.
Reimagine the way you do business with SAP Digital Business Services
Businesses everywhere are transforming into digital enterprises – but it’s not always that easy. SAP Digital Business Services can help guide your transformation journey every step of the way, from strategy to technology implementation and beyond.
Our experts take a holistic approach, helping you identify and implement new processes and capabilities while ensuring your operations continue to run smoothly. We’ll work to make sure your SAP software delivers ongoing, unsurpassed value as you address the evolving demands of the digital economy.
Learn how SAP can help you reduce stock-outs by as much as 29% with real-time, enterprise-wide visibility into inventory.* And reduce revenue loss by as much as 26% when forecasting all combinations of SKU and inventory locations.*