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Blue anvil with Orange County Convention Center, Orlando, Florida

SAP Sapphire & ASUG Annual Conference Orlando

May 16–17, 2023 | Orange County Convention Center

Exploring how to be more future-proof

The need to quickly evolve or risk getting left behind is becoming a new reality for businesses. Which is why, once a year, we bring our global community together to connect and share knowledge. You can join us at the SAP Sapphire & ASUG Annual Conference in Orlando to learn how to future-proof your business and stay ahead of the next change coming your way.

SAP Sapphire & ASUG Annual Conference Orlando

May 16–17, 2023

A two-day in-person event offering:

  • Must-see keynotes, demos, and showcases designed to inform and inspire
  • Peer interaction with SAP experts, partners, and customers to explore and learn more about SAP solutions
  • Pre-conference user learnings through session offerings at the ASUG Annual Conference 
  • Networking opportunities on the show floor and at our celebration night
Register now
SAP Sapphire Virtual

May 16–17, 2023

A dynamic, personalized experience with live customer conversations and tech experts offering:

  • Live digital show combined with deep-dive, on-demand content
  • Learning opportunities with solution- and industry-specific content that delivers what you need, wherever you are
  • Networking with peers from around the globe
Learn more about SAP Sapphire Virtual


Monday, May 15
Tuesday, May 16
Wednesday, May 17
8:00 a.m.–9:00 a.m. ASUG Pre-Conference Sessions   Show Floor Open and Breakfast Show Floor Open and Breakfast
9:00 a.m.–10:00 a.m.   Global Keynote Customer Showcase Keynote
10:00 a.m.– 11:00 a.m.   Meet the Expert, Customer Best Practices, Peer Networking, and Track Keynote Sessions Meet the Expert, Customer Best Practices, Peer Networking, and Track Keynote Sessions
11:00 a.m.–12:00 p.m.  
12:00 p.m.– 1:00 p.m.   Lunch Lunch
1:00 p.m.–2:00 p.m.   Meet the Experts, Customer Best Practices, Peer Networking, and Track Keynote Sessions Meet the Experts, Customer Best Practices, Peer Networking, and Track Keynote Sessions
2:00 p.m.–3:00 p.m.  
3:00 p.m.–4:00 p.m.   (3:30 p.m.) Closing Keynote
4:00 p.m.– 5:00 p.m. Partner Connect (4:30 p.m.) Transforming the Future Keynote  
5:00 p.m.– 6:00 p.m.   (5:15 p.m.) SAP Networking Reception  
6:00 p.m.–7:00 p.m.      
7:00 p.m.–8:00 p.m.     (7:30 p.m.) Celebration Night at Universal Studios Florida
Celebration Night – Sponsored by IBM: We are heading back to Universal Orlando Resort for some fun!

Expect epic exhilaration again at Universal Studios Florida as you soar with exciting rides and attractions. There will also be plenty of time to cool down and connect with friends, relax, and enjoy delicious food.

Date: Wednesday, May 17

Time: 7:30 p.m.–11:30 p.m.

Location: Universal Studios Florida

Solution areas aligned to your business needs

Have a specific topic you want to explore? Our solution areas help you find the right sessions and discussions to give you the answers you're looking for.

ASUG pre-conference sessions


You can become an expert before the conference by attending pre-conference seminars for ASUG on Monday, May 15. With five unique tracks, you'll receive in-depth, focused education from leading subject matter experts in the most-relevant and sought-after SAP products and services.

Can't attend the pre-conference seminars? You can find ASUG on the show floor and attend one of our intimate power peer group discussions with the leading SAP thought leaders.

Interested in upgrading your SAP skills with ASUG membership?

Get ready. Come to Orlando.

Make plans to attend SAP Sapphire & ASUG Annual Conference

Join leading organizations to discover strategies for both now and next. Discover how we can innovate, transform, and build the future together!

Favorite moments from our 2022 Orlando attendees

Loved the interaction with industry leaders and the ease with which I could identify and attend sessions.

My event highlights? The impromptu meetings during exciting and passionate talks by leaders and special guest speakers. And Universal was the bomb.

I loved the wide open space and the greenery! The color-coded show floor areas helped with navigation, and I REALLY liked that the sponsors were scattered around in the applicable topic zones.


We have one of the largest and most active global partner programs designed to help you achieve the next level of success.

Premier sponsors


Diamond sponsors


Register now

We look forward to seeing you in Orlando.

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