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SAP Experience Center Walldorf office

SAP Experience Center Walldorf

Find out how SAP is revolutionising the innovation experience.


SAP Experience centres are hallmarks of our focus on experience management – inspiring customers to innovate with smart technologies, data, and software.  

Dennis from the Value Experience team welcomes you into the centre in Walldorf. Let's get ready to innovate together.

Step into the future of your digital transformation

Meet with solutions experts, become inspired by real-life customer stories, and engage in business transformation workshops. The centres can be customised to meet your customer needs with a one-of-a-kind, personalised experience.  
SAP Experience Center Walldorf

Dietmar-Hopp-Allee 17
69190 Walldorf

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+49 (0) 6227 7-58103

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Collaborate with our solution experts to start, drive, and accelerate your journey with SAP​ software.


Experience showcases, innovative demos, and immersive stories about the latest solutions and business models​.


Kick-start your transformation and digital innovation journey with SAP through hands-on workshops.​

The “S.MART” intelligent store 

You can also access the “S.MART” intelligent store for a captivating exploration of the latest technologies that help create the retail store of tomorrow. Below are some of the many ways you can experience the value of smart technologies at S.MART. 

Explore back-office analytics in real time and see what it’s like to run a more efficient and sustainable business. 

Witness how demand forecasting, sensor-based technology, and video cameras help prevent shelves from going bare.  

Experience how heat mapping helps you visualise visitor traffic so you can drive strategic product placement. 

Elevate your experience with SAP


Our dedicated SAP Experience Center team helps ensure your personalised visit is a success by exceeding your expectations and fulfilling your logistics needs. 

  • Tailored offerings and deep dives into the SAP software portfolio
  • Personalised inspiration tours, including showcases and partner spaces, based on your industry and business needs
  • Design-thinking coaches
  • Recommendations for catering, restaurants, and travel


Inside the centre, you’ll find spaces for each of the three phases of our innovation approach – meet, inspire, and engage. These areas can be customised to provide a one-of-a-kind customer experience.

  • Three meeting rooms and two dining rooms in locations nearby the centre
  • Dedicated showcase areas created to inspire you
  • Purpose-built spaces for engaging with SAP Design Thinking teams

You might also be interested in...

SAP Digital Boardroom

With SAP Digital Boardroom, you can more readily monitor, simulate, and support business change to meet the expectations of your customers, business partners, and employees.

Immersive Experience

More than a conference room, Immersive Experience uses advanced touch and display technologies and customised content to immerse customers into a 360-degree view of their future potential as an intelligent enterprise.

Innovation that solves retail challenges

Innovations used in S.MART help create friction-free experiences for happy, loyal customers. Take a look at how digital transformation can solve 10 common retailer challenges.

Explore our partner network

Bridges for the digital divide

Hear about organisations, supported by SAP Experience Center Walldorf, that give children educational opportunities in science, technology, engineering, and math (STEM).

SAP AppHaus Network

Make innovation real by focusing on end users through SAP technology by joining SAP AppHaus Network, a global community of creative spaces run by SAP and SAP partners.

Industry 4.0 solutions from SAP

Improve operations, incremental revenue, and business models across your manufacturing area with a portfolio of Industry 4.0 solutions from SAP.

Looking for other locations?

Discover additional centres that are ready to help reimagine your business with SAP solutions – no matter where you are.

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