BIKE24: Gearing up for improved process efficiency and visibility with SAP Cloud ERP solutions
Read how BIKE24 transformed its ERP with a strategic and structured shift from a legacy system to SAP Cloud ERP. Download the Document1INTERNAL – SAP Only (delete if “Public”)
“Our ERP transformation was a strategic and structured
shift from a legacy system to a modern cloud-based ERP
solution. Migrating to SAP Cloud ERP provides us with a
foundation for scalability and efficiency.”
Andrés Martin-Birner, Founder and Chief Executive Officer, BIKE24
BIKE24
Dresden, Germany
www.bike24.com
Industry
Consumer products
Employees
500
Revenue
€226 million
Products and services
Premium bicycle
e-commerce platform
Featured solution
SAP Cloud ERP
88
Interfaces integrated for
smooth financial, sales,
distribution, logistics, and
materials management
processes, serving more
than 80 countries
~230,000
SKUs managed as part of
a complex product range
of roughly 77,000 items
and 800 manufacturers
Before: Challenges and opportunities
• A 22-year-old, homegrown legacy ERP system with limited scalability and process inefficiencies
• Need to integrate several systems, including those for managing invoicing, online shops, payment
providers, and two warehouses
• Desire to enable standardized, scalable, and efficient processes, improve data visibility and
transparency, and support international expansion
Why SAP and UNIORG Solutions GmbH
• SAP Cloud ERP solutions to adopt predefined best-practice processes, allow cloud agility and
scalability, deliver faster implementation and updates, and support robust process integration
• UNIORG for providing expertise in deploying SAP software and its experience in e-commerce
After: Value-driven results
• Faster and more-frequent supplier orders as well as streamlined procurement-to-payment and order-
to-return processes and end-to-end document chain
• Real-time data access and a unified document flow across departments, improving decision-making
• A dedicated process team for the project, now a permanent business unit
• A foundation for standardized processes and workflows, agile system development, and stability and
reliability for future scaling, helping continued business growth in the European market
Gearing up for improved process efficiency and visibility with
SAP Cloud ERP solutions
Featured partner
98258enUS (25/08) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Want to know more?
Watch the video
“Our ERP transformation was a strategic and structured
shift from a legacy system to a modern cloud-based ERP
solution. Migrating to SAP Cloud ERP provides us with a
foundation for scalability and efficiency.”
Andrés Martin-Birner, Founder and Chief Executive Officer, BIKE24
BIKE24
Dresden, Germany
www.bike24.com
Industry
Consumer products
Employees
500
Revenue
€226 million
Products and services
Premium bicycle
e-commerce platform
Featured solution
SAP Cloud ERP
88
Interfaces integrated for
smooth financial, sales,
distribution, logistics, and
materials management
processes, serving more
than 80 countries
~230,000
SKUs managed as part of
a complex product range
of roughly 77,000 items
and 800 manufacturers
Before: Challenges and opportunities
• A 22-year-old, homegrown legacy ERP system with limited scalability and process inefficiencies
• Need to integrate several systems, including those for managing invoicing, online shops, payment
providers, and two warehouses
• Desire to enable standardized, scalable, and efficient processes, improve data visibility and
transparency, and support international expansion
Why SAP and UNIORG Solutions GmbH
• SAP Cloud ERP solutions to adopt predefined best-practice processes, allow cloud agility and
scalability, deliver faster implementation and updates, and support robust process integration
• UNIORG for providing expertise in deploying SAP software and its experience in e-commerce
After: Value-driven results
• Faster and more-frequent supplier orders as well as streamlined procurement-to-payment and order-
to-return processes and end-to-end document chain
• Real-time data access and a unified document flow across departments, improving decision-making
• A dedicated process team for the project, now a permanent business unit
• A foundation for standardized processes and workflows, agile system development, and stability and
reliability for future scaling, helping continued business growth in the European market
Gearing up for improved process efficiency and visibility with
SAP Cloud ERP solutions
Featured partner
98258enUS (25/08) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Want to know more?
Watch the video