Denner AG: Improving data volume management and lowering costs with native storage extension
Learn how Denner prepared for its migration to the cloud by greatly reducing data volumes with the help of SAP HANA native storage extension and SAP MaxAttention services. Download the Document
Learn how Denner prepared for its migration to the cloud by greatly reducing data volumes with the help of SAP HANA native storage extension and SAP MaxAttention services. INTERNAL – SAP Only (delete if public)
Denner: Improving data volume
management and lowering costs with
native storage extension
As Switzerland’s leading discount grocery retail, Denner AG is always close to home. With
more than 860 outlets across the country, the company is dedicated to providing fresh,
affordable products at a good price. Central to Denner’s successful business model are
lean structures and efficient processes. This is especially true for managing enterprise IT
systems.
In order to modernize and simplify IT operations, increase transparency, and lower
infrastructure costs, Denner is planing a migration to the cloud. But growing data volumes
presented a challenge. The company needed a way to reduce in-memory data but lacked
the know-how to do it. Luckily, the right technology partner was there to help.
Denner: Improving data volume
management and lowering costs with
native storage extension
As Switzerland’s leading discount grocery retail, Denner AG is always close to home. With
more than 860 outlets across the country, the company is dedicated to providing fresh,
affordable products at a good price. Central to Denner’s successful business model are
lean structures and efficient processes. This is especially true for managing enterprise IT
systems.
In order to modernize and simplify IT operations, increase transparency, and lower
infrastructure costs, Denner is planing a migration to the cloud. But growing data volumes
presented a challenge. The company needed a way to reduce in-memory data but lacked
the know-how to do it. Luckily, the right technology partner was there to help.
INTERNAL – SAP Only (delete if public)
“NSE has greatly reduced memory requirements through
selective data unloading, eliminating the need for server
resizing. The guided approach from SAP MaxAttention
allowed us to independently replicate the project on our
second system and establish NSE across operations.”
Jonas Meyer, Team Lead for SAP Systems, Denner AG
Denner AG
Zurich, Switzerland
www.denner.ch (German)
Industry
Retail
Employees
>6,000
Revenue
€4.2 billion
Products and services
Food and daily
household goods
Featured solutions and service
SAP HANA native storage
extension, SAP Customer Activity
Repository applications bundle,
and SAP MaxAttention
25%
Reduction in in-memory
data using SAP Customer
Activity Repository
applications bundle
40%
Potential reduction in
data volume identified
Before: Challenges and opportunities
• Growing in-memory data volumes due to process expansion and data running on new SAP systems
• No internal know-how on native storage extension (NSE) or how to reduce in-memory data
• Upcoming migration to a private cloud that spurred the need to reduce hardware and system costs
Why SAP
• Trusted partnership with SAP and previous positive experience with SAP MaxAttention services
• Successful implementation of scoping services for data volume management (DVM) and SAP HANA
native storage extension using the SAP Customer Activity Repository applications bundle, helping
identify potential data reductions
• Outside-in view from DVM experts, helping determine the potential for NSE
• Knowledge transfer and training for internal employees to deploy NSE in other systems
After: Value-driven results
• Implementation of DVM and NSE on relevant systems, which has shown great potential for in-memory
data volume reduction
• Ability to lower costs for in-memory cloud data and better plan for future hardware procurement
• Future-oriented architecture to better manage system growth
Reducing IT infrastructure costs with the SAP HANA native storage
extension and SAP MaxAttention Services
95970enUS (25/05) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use
“NSE has greatly reduced memory requirements through
selective data unloading, eliminating the need for server
resizing. The guided approach from SAP MaxAttention
allowed us to independently replicate the project on our
second system and establish NSE across operations.”
Jonas Meyer, Team Lead for SAP Systems, Denner AG
Denner AG
Zurich, Switzerland
www.denner.ch (German)
Industry
Retail
Employees
>6,000
Revenue
€4.2 billion
Products and services
Food and daily
household goods
Featured solutions and service
SAP HANA native storage
extension, SAP Customer Activity
Repository applications bundle,
and SAP MaxAttention
25%
Reduction in in-memory
data using SAP Customer
Activity Repository
applications bundle
40%
Potential reduction in
data volume identified
Before: Challenges and opportunities
• Growing in-memory data volumes due to process expansion and data running on new SAP systems
• No internal know-how on native storage extension (NSE) or how to reduce in-memory data
• Upcoming migration to a private cloud that spurred the need to reduce hardware and system costs
Why SAP
• Trusted partnership with SAP and previous positive experience with SAP MaxAttention services
• Successful implementation of scoping services for data volume management (DVM) and SAP HANA
native storage extension using the SAP Customer Activity Repository applications bundle, helping
identify potential data reductions
• Outside-in view from DVM experts, helping determine the potential for NSE
• Knowledge transfer and training for internal employees to deploy NSE in other systems
After: Value-driven results
• Implementation of DVM and NSE on relevant systems, which has shown great potential for in-memory
data volume reduction
• Ability to lower costs for in-memory cloud data and better plan for future hardware procurement
• Future-oriented architecture to better manage system growth
Reducing IT infrastructure costs with the SAP HANA native storage
extension and SAP MaxAttention Services
95970enUS (25/05) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use