How Can Agile CX Drive
More Customer Loyalty
and Business Growth?

cx graphic

Build CX agility to deliver better
customer outcomes
and grow
your business.

According to Aberdeen Strategy & Research, these competitive advantages are all hallmarks of an agile customer experience (CX), delivering critical improvement such as:
Group 1
Customer Experience
view more icon
icon close
Group 3.6x
annual increase in customer retention rates
Group 2 2
Operational Performance
view more icon
icon close
Group 3.3x
year-over-year marketing ROI increase achieved by agile CX users
Group 3 3
Financial Improvements
view more icon
icon close
Group 48%
higher year-over-year growth in annual revenue
section 2 icon

How can your business become an agile CX organization too?

Omer Minkara, VP & Principal Analyst at Aberdeen, explains the benefits of an agile CX program.
Watch the interview

Construct a Foundation for Agile CX

The Aberdeen Strategy & Research study illuminated three key building blocks of agile CX organizations: Accelerate, Engage, and Grow.

Explore the three key building blocks

Energize customer loyalty and drive profitable business growth.

Level up with CX agility
Capitalize on emerging revenue opportunities.
button arrow
Identify, convert, and retain customers where they are.
button arrow
Scale and strengthen your business through enterprise-grade CX.
button arrow
section 4 mobile design image

Forge Your Path to Customer Loyalty and Profitable Growth

Businesses that demonstrate agile CX maintain a durable advantage in their market and drive growth and success by:

  • Monitoring and acting on changes in market conditions and customer behavior
  • Anticipating how change may affect current and future business activities
  • Adapting rapidly to address future challenges
Discover your CX agility potential

All data and insights are based on the 2021 Aberdeen report, “CX Agility: The Path to Customer Loyalty and Profitable Business Growth.”

section 5 image

Ready to get started?

Put your business on a clear path to agile CX with SAP Customer Experience solutions.
CX graphic gradient CX graphic gradient