Google Play Store Appearance
Intro
The appearance of SAP mobile apps in the Google Play Store effectively conveys the purpose of SAP’s mobile experience and helps business users easily identify the app in both the Google Play Store app and on their screens. To ensure consistency, we adhere to the guidelines provided by Google Play when creating branded images.
Our design guidance aligns seamlessly with the Horizon visual design, resulting in a distinctive mobile brand presence within Google Play, complementing the product icon design guidance.
Examples for Google Play Store Screenshots
Screenshots for Google Play
For Google Play, it’s essential to create a minimum of five screenshots of your app. These screenshots are designed as templates that feature a captivating two-line highlight text.
Our Figma template not only provides the necessary sizes for the required screenshots you need to upload, but also simplifies the exporting process for you.
Do
- Choose high-quality screenshots that effectively showcase the app’s purpose and features, creating a strong connection with the user.
- Arrange the screenshots in a compelling order that tells a captivating story and guides users through the app’s flow.
Don't
- Don’t use staged screenshots that don’t accurately depict the implemented features of your app
- Don’t crop or cut off any parts of the screenshots.
- Don’t show features that are not yet implemented.
- Don’t showcase Android-specific features in your screenshots.
Descriptive and Highlighted Text
To provide users with a captivating experience, it’s crucial to offer them a short and concise description of what is presented in your screenshots. The text should be based on the specific feature or screenshot being shown and limited to a maximum of three lines. For additional highlighting, we suggest using one or two carefully chosen adjectives or words that precisely describe the actions users can take. These highlighted texts, presented in bold blue characters, will effectively draw attention and engage users.
Additional Languages
Depending on where your app will be published, it is essential to provide translations for your highlighted texts. This ensures that your app can reach a broader audience and effectively engage users in their native language.
Google Play Store Banner
The Google Play Store banner is designed specifically for Android apps, allowing you to showcase a feature image of your app. Within our Figma template, you’ll find a designated space to include your app title, product icon, and an app description.
Additional Guidelines
Make sure to also follow the app store guidelines provided by the operating system as well as the SAP Fiori for Android product icon guidelines.