Simple data integration, marketing reporting and augmented analytics
Adverity is an intelligent marketing analytics platform specialized in enabling data-driven marketing teams to make better decisions and improve performance. By transforming siloed data into actionable insight, Adverity reduces the complexity in demonstrating the ROI of multichannel campaigns. A partner that is a member of SAP’s curated startup ecosystem.
Overview
Fully Automate Data Integration
Enjoy the fully automated data integration from a large number of marketing data sources, enabling you to create a single source of truth on your marketing's performance.
Gain Full Freedom in Data Visualization
Collect and harmonize data from all sources and prepare it for further analysis and visualization in your favorite BI tools, or in our platform’s marketing reporting and augmented analytics modules.
Implement an Enterprise-class Analytics Platform
Our SaaS platform has been built with the enterprise-scale requirements in mind, allowing it to grow together with your business and all future needs for data integration and visualization.
Details
Solution type
Extensions and Add-ons
Industry
Retail, Consumer Products, Telecommunications, Media
Compatibility
Works with
SAP S/4HANA Cloud Private Edition, enterprise management
Features
Automate Data Integration
Adverity allows you to connect to all your data sources, collect and harmonize data, and prepare it for further analysis. With a wide range of connectors, our data integration module can import data automatically, consolidate and transform it, and send it to any destination.

Employ Powerful Visualizations
Use our marketing reporting module to create impactful reports and great dashboards in just a few clicks. Display the full power of your data through creative visualizations, and discover new insights about the performance of your business.

Introduce Augmented Analytics
Our augmented analytics module uses machine learning and other methods to analyze large amounts of data, identify trends and anomalies, and deliver suggestions for improvements. Embrace the power of AI to get more out of your data, and proactively address issues affecting your performance.
