Establishing a digital foundation for future expansion and innovation
beeline anticipates a 70% rise in the number of sales outlets within the next three years. SAP technology provides a crucial foundation for this growth.
“SAP software is helping us streamline and innovate our processes to expand our market coverage without growing headcount at the same rate,” explains Reusch. “Automation in areas, such as invoicing, using SAP S/4HANA will be key to helping us achieve this. Supported by our new digital core, we’re also looking at emerging technologies, such as picture recognition-based replenishment using machine learning.”
The company is also moving toward a more collaborative corporate culture.
“Because they’re no longer working in silos, different teams are collaborating more closely and in a more agile way,” Franklin says. “Employees are empowered through having visibility across end-to-end merchandising processes. Everyone can see what’s happening, make suggestions, share decision-making, and take responsibility for meeting targets. Ultimately, this will help us improve the service we provide to our partners and customers and enable us to build a more resilient and successful business.”