Optimisation of Retail Promotion Planning at a strategic and operational level

The retailsolutions Promotion Planning & Calendar (PP&C) application on SAP Customer Activity Repository allows you to plan, create and forecast your promotions using real-time data in a centralised place, enhancing your planning activities operationally and giving insight strategically.

Overview

Process efficiencies

Align your promotions to your strategic company objectives, all in one simple-to-use calendar view. This results in time savings during the planning process, increased accuracy and no double data entry.

Reduction in lost revenue through more efficient campaign planning

Increase your bottom line with more accurate pricing of promotional and personalised offers. Evaluate the financial impact of promotional offers and make better decisions that result in reduced margin losses.

Increase in vendor rebates and therefore margin improvements

Unleash the value of SAP Promotion Management for Retail (SAP PMR) with enhanced visibility of promotional margins, allowing you to negotiate with vendors more effectively.

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Details

Solution type

Extensions and Add-ons

Industry

Retail, Oil, Gas, and Energy, Wholesale Distribution

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.
SAP Promotion ManagementSAP Business Technology PlatformSAP Customer Order SourcingShow more

Features

Integration into the SAP for Retail Reference Architecture

Native integration into SAP Promotion Management for Retail (SAP PMR) enables users to manage all campaign-related activities, schedule events and offer pools, and easily align promotional pricing mechanisms and supplier support components.

Integration into the SAP for Retail Reference Architecture
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Easy To Use

A user-friendly front-end with SAP Fiori technology enables users to manage all promotional activities in their area of responsibility in a calendar format.

Easy To Use
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Integrated promotion planning and execution

The solution can be deployed on top of existing implementations of SAP Promotion Management for Retail or SAP Customer Activity Repository, allowing retailers to leverage integrated promotion planning and execution on the same platform and reduce the need to rely on MS Excel in their organisation.

Integrated promotion planning and execution
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