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SAP Event Ticketing
Discover modern ticketing software that lets you manage tickets, customers, and event processes quickly and efficiently.
Boost ticket sales and improve how you manage customer data with our event ticketing software
Maintain control over your ticketing processes and keep ownership of your data without disrupting your IT infrastructure.
Increase revenue using advanced cloud ticketing. SAP Event Ticketing software helps you manage event processes with scalability and customisability. You can strengthen relationships with customers through social media, mobile ticketing features, and a customisable event ticketing app.
Cloud deployment
Higher revenue potential through increased efficiency and reduced costs
Brand protection and use of corporate identity across sales channels
Comprehensive 360-degree view of customers and data management
Key benefits
Take control of event ticketing processes
Decide on sales channels, fee structures, and sales permissions to take control of your event ticketing system and build a stronger brand.
Boost ticketing revenue and keep control of data
Take advantage of the integrated premium functions to win new customers, tap additional sources of revenue, and strengthen relations with existing customers.
Reduce costs and streamline processes
Simplify processes through a highly flexible and scalable ticketing platform that provides visibility into all your ticketing and customer data.
Key features
Ticket management
- Maximise ticketing revenue by taking advantage of flexibility to sell across multiple channels
- Create single tickets, season tickets and passes, vouchers, coupons, bundles, flex plans, parking permits, and accreditations
- Configure and manage special campaigns, promotion codes, price reductions, and memberships
Ticket sales
- Generate revenue by cross- and upselling events, parking, merchandise, or food and beverages
- Incorporate social selling with social media channels and functions
- Manage sales processes through integration with your existing IT structure
Fan and customer insights
- Use advanced marketing, CRM, membership, and loyalty features to boost ticket sales and generate customer insights
- Utilise real-time ticketing analytics information to maximise sales for each seat and event
- Integrate with SAP Analytics Cloud and SAP HANA for insights for confident decision-making
Technological flexibility
- Take advantage of maximum flexibility built into a scalable cloud solution based on the latest technologies
- Integrate SAP Event Ticketing into your technology landscape to meet your IT and process requirements
- Connect with various admission control systems and gather ticketing data
Pricing
See how customers are succeeding with SAP
Simplifying sports administration
Learn how TSG Hoffenheim guarantees flexible, simple, and secure ticket sales with SAP Event Ticketing.
52 data systems consolidated
Discover how FC Bayern is using data to improve the game-day experience and elevate fan engagement to a whole new level.
Technical and security resources
SAP Help Portal
Visit SAP Help Portal to find detailed documentation, guides, and articles to help you implement, configure, and optimise SAP products.
Get started
Jump-start your implementation and drive ROI by collaborating with industry experts, consultants, and support engineers throughout your journey.
Services
Transform your business quickly and effectively by taking advantage of our holistic service and support plans, expert consulting services, custom application development, proven best practices, and deep industry and technical knowledge.
Support
Help keep your SAP solutions running at peak performance with our IT experts and support services, including long-term plans, embedded teams, remote technology support, self-service portal, and innovation strategies.