SAP Customer Experience (CX) webinars

Explore webinars featuring customer and industry experts sharing practical insights for using SAP and AI to create remarkable customer experiences.

Featured upcoming webinars

July 14, 2026
When AI runs the front office: 5 hidden ERP signals for B2C engagement

Hear how B2C brands can connect them to act in real time.

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July 16, 2026
SAP Commerce Cloud Q2 2026 release recap

Get an overview of the latest innovations.

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July 21, 2026
AI, Data, and Experience: The New Blueprint for HR Service Delivery

Learn how to build a unified service model.

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July 23, 2026
SAP Commerce Cloud Q2 2026 tech-focused update

Get a recap of key technical aspects and preview future updates.

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July 28, 2026
SAP Sales Cloud Q2 2026 release overview

Hear about the latest innovations with a focus on foundation and integration topics.

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July 29, 2026
SAP Service Cloud Q2 2026 release overview

Session focus: SAP Service Cloud Version 2, utilities add-on, and SAP Enterprise Service Management.

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Don’t miss these gems from SAP Sapphire Virtual

Discover how agentic AI is transforming customer experiences in these curated sessions from SAP’s virtual customer event.

Watch on demand

Explore our on-demand webinars

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The Customer Experience Leaders' AI Playbook

Hear SAP and Oxford Economics experts discuss how CX leaders scale AI effectively.

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SAP CX + ERP: The secret to 726% ROI

Hear from Carhartt and SAP experts as they share how AI‑driven insights accelerate time to value and reduce operational costs.

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Activating AI in CX: 5 steps to quick wins

Get a practical, five-step framework for successfully adopting and scaling AI in your business across sales, service, and marketing.

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Bridging the CX gap

Explore how a unified data strategy enables meaningful, AI-enhanced customer experiences.

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Ten ways WalkMe simplifies SAP CX solutions for users

Learn how SAP WalkMe helps drive digital adoption of the SAP Customer Experience solutions.

Learn about connected CX and CRM solutions

Put customers at the heart of your customer experience by connecting people, processes, and systems.

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Agentic B2B Commerce: Finding the Fast Track to Profitable Growth

Agentic AI is reshaping the B2B landscape. In this webinar experts from SAP and Ericsson give guidance on how to move past the hype and unlock the rewards of AI.

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Decoupled JavaScript Hosting for Commerce Storefronts

SAP is introducing the next-generation JavaScript hosting service designed to power high-performance, cloud-native storefronts on SAP Commerce Cloud. Join the session to learn more.

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Unlock Real-Time Commerce Insights: SQL View Gateway Powers Data-Driven Success

Learn how to turn data into business intelligence with SQL View Gateway, the self-service feature that delivers secure, near real-time access to your commerce data.

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SAP Commerce Cloud Q1 2026 release recap

Discover the latest enhancements and innovations in SAP Commerce Cloud.

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SAP Commerce Cloud Q4 2025 tech-focused update

Stay current on SAP Commerce Cloud with a quarterly recap of new features, key enhancements, and a preview of what’s coming next.

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SAP Commerce Cloud Q4 2025 release recap

Discover the latest enhancements and innovations in SAP Commerce Cloud.

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The profitability imperative: Drive profitable growth

See how B2B companies are applying practical solutions to drive profit improvements in marketing, data and analytics, and customer experience.

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AI in e-commerce: Research insights for digital leaders

Get the latest insights on integrating AI into your e-commerce operations from experts at Harvard Business Review Analytic Services, Coveo, and SAP.

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2025 trends in B2B commerce

Uncover new opportunities by turning AI and market challenges into wins that propel your business forward.

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SAP Commerce Cloud Q3 2025 release recap

Learn about enhancements and innovations in the Q3 2025 SAP Commerce Cloud release.

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Transforming shopping with personalization and AI

Learn how you can redefine customer engagement with the latest intelligent search innovations, product recommendations, and shopping agents.

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SAP Commerce Cloud Q3 2025 tech-focused update

Hear a recap of technical features in the third-quarter release.

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SAP Commerce Cloud Q2 2025 release overview

See the latest SAP Commerce Cloud innovations, including the SAP B2B Self-Service Portal, enhancements to open payment framework, and extensibility.

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Unlock SAP Commerce Cloud success

Master SAP Commerce Cloud with tailored learning paths for every role.

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Accelerating Composable Commerce adoption with SAP Partner BASE1

In this session you’ll hear success stories of moving large, global enterprises off of the Accelerators onto the SAP Composable Storefront.

Take a modern approach to unified commerce experiences

Discover the e-commerce platform SAP Commerce Cloud and how it drives profitable growth.

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New integration paradigms in SAP Sales and Service Cloud Version 2

Unlock new possibilities for connecting business processes with the new modern, API-first integration architecture. In this session we’ll help you get started.

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SAP Sales Cloud Q1 2026 release overview

Get an overview of the latest Q1 innovations with a focus on sales and foundation topics.

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2026 SAP Sales and Service Cloud Innovation Spotlight

Discover the latest innovations and strategic roadmaps for SAP Sales and Service Cloud and how Agentic AI is elevating sales and service.

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Transforming B2B sales

Explore new ways to access data, see real‑world examples, and use AI to lead the shift in B2B selling.

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SAP Sales Cloud Q4 2025 release overview

Get an overview of the latest Q4 innovations with a focus on foundation and integration topics.

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SAP Sales Cloud Q3 2025 release overview

Learn about new features in SAP Sales Cloud for the third quarter of 2025.

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SAP Sales Cloud Q2 2025 release overview

Hear about the latest enhancements in the second-quarter release.

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SAP Sales and Service Cloud Innovation Spotlight

Find out how the latest AI innovations are reshaping the B2B sales and service landscape and see a demo of AI-enhanced sales and service tools.

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Leverage the In-App Extensibility Features in SAP Sales and Service Cloud

Explore in-app extensibility in SAP Sales and Service Cloud Version 2, with use cases leveraging dynamic properties, code lists, AutoFlow, and custom logic features.

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Moving to Version 2: A value-driven approach

Discover SAP’s innovation for Version 1 and the path to Version 2, with AI-driven migration, key differences, and guidance for a smooth transition.

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SAP BTP for SAP Sales and Service Cloud

Learn how to set up SAP Business Technology Platform to enable extensibility in SAP Sales and Service Cloud.

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SAP Sales and Service Cloud: integrating partners

Discover how to extend SAP Sales and Service Cloud with SAP partner solutions like Mediafly to boost sales effectiveness and simplify integration.

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Unlock a seamless lead-to-cash process

In this webinar for GROW with SAP premium subscribers, learn how you can use included benefits to achieve a seamless, unified lead-to-cash process.

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Working with Guided Selling in SAP Sales Cloud Version 2

Ready to elevate your business with SAP Sales Cloud V2? In this session we share the key steps for a successful transformation journey.

Discover AI-enabled sales technology

Learn how the SAP Sales Cloud solution puts AI-driven insights at your fingertips and makes intelligent selling simple.

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SAP Service Cloud Q1 2026 release overview

Discover the latest enhancements across SAP Service Cloud Version 2, utilities add‑on, and SAP Enterprise Service Management.

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SAP Service Cloud Q4 2025 release overview

Learn about new innovations with a focus on SAP Service Cloud Version 2, utilities add-on, and SAP Enterprise Service Management.

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SAP Service Cloud Q3 2025 release overview

Hear about the latest enhancements in the third-quarter release.

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SAP Service Cloud Q2 2025 release overview

Learn more about the enhancements and innovations in the second-quarter release.

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Working with case management in SAP Service Cloud

Discover how flexible process support and an intuitive, agent‑centric interface help tackle modern service challenges.

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CTI integration in SAP Sales and Service Cloud with Sinch

Explore the benefits of leveraging an omnichannel approach within SAP Service Cloud.

Ignite growth with AI-enabled customer service

Discover SAP Service Cloud and how it can help you create connected, insightful and adaptive service processes.

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SAP Engagement Cloud Q2 2026 release recap

Learn about the latest innovations in our Q2 2026 SAP Engagement Cloud release.

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SAP Engagement Cloud Q1 2026 release recap

Learn everything you need to know about the latest enhancements and innovations included in the Q1 release.

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SAP Engagement Cloud Q4 2025 release recap

Hear about the latest enhancements and innovations in the fourth-quarter release.

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The future of customer loyalty

Learn how to drive growth as loyalty declines by rethinking tactics, supercharging programs, and exploring SAP Customer Loyalty Management.

Take a unified, scalable, and measurable approach to loyalty

Learn how to create continuous, loyalty-driven relationships and deliver personalized customer experiences at scale.

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Success Unleashed: Be future-ready with SAP Services and Support

Learn from experts, analysts, and customers how the renewed SAP Services and Support engagement model is designed to help maximize the value of your SAP Customer Experience solutions.

Orchestrate success with confidence, continuity, and the latest innovations

Explore the success plans and services that deliver the outcomes your business needs to be ready for what’s next.