SAP - Your Best Travel Industry Partner

Build a better experience for travelers. To succeed in today’s digital world, Travel companies must provide a consistent experience across all touch points – personalizing the experience and creating new sources of value for the traveler while finding creative ways to monetize that value. See how SAP C/4HANA solutions can help transform the experience from before the journey begins until after it’s over.

Driving mobile engagement throughout the journey (White Paper)

Learn best-practices to drive traveler engagement with intelligent, interconnected mobile throughout the journey. From marketing and offers to customer retention and crisis management, mobile brings a wealth of new opportunities, and challenges, to travel brands.

Learn how TUI Turns Travelers into Lifetime Customers (Video)

TUI Group is the largest tourism company in the world. When they wanted to turn travelers into lifetime customers, they implemented SAP Commerce Cloud, Travel Accelerator and SAP Service Cloud which provide individualized customer offerings and use guided selling to increase customer loyalty.

Embracing Digital Transformation in the Hospitality Industry (Solution Brief)

With new digital technologies, hotel chains must fundamentally rethink their business models – by personalizing the experience and creating new sources of value. Find out how the SAP Commerce Cloud solution allows hotel owners to make the digital transformation happen throughout their management processes.