DIA Customer Experience Management Solutions (CEM)

DIA Digital Intelligence is a leading customer experience service provider. In the form of "product + service + data intelligence", it efficiently enables customer experience management in many industries such as retail FMCG, automotive, and finance, and improves CLV, NPS and business model innovation.

Overview

X-O Data Fusion experience map

Focusing on the key links of customer journey such as cognition, interest and purchase, we integrate the interactive behaviors and experience feelings between customers and brands, attribute simulation to improve the direction of experience, and optimize products and services in a targeted way.

Automatic questionnaire generation

After sorting out and completing the journey, professional questionnaires are automatically generated according to the core experience elements of the journey, which better fits the scenes encountered by customers in different links and improves the work efficiency of the team in designing questionnaires.

Scenario-based and personalized questionnaire delivery

Based on customer attributes and customer behaviors, personalized questionnaire push can be completed through APP, business system, public account and other channels in different scenarios, and support real-time viewing of delivery progress and questionnaire recovery details.

Details

Solution type

Extensions and Add-ons

Industry

Cross-Industry, Retail, Automotive, Banking, Insurance

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.

SAP CRM Sales integration with SAP CRM

Features

Customer journey design

Establish a customer experience system based on journey, which can customize and configure the customer journey, edit the journey stage, and visualize the whole journey design and management.

Customer journey design
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Questionnaire design

It comes with a rich industry questionnaire template library to help users quickly design questionnaires, support page layout customization, support multi-question type, multi-logic and multi-language, can effectively and quickly carry out NPS research, specific topic research and scene research.

Questionnaire design
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Questionnaire delivery

Support scenario-based fast automatic questionnaire delivery, seamless integration with the business, you can set the delivery strategy, track the delivery details, set the prompt rules, and overview of the delivery situation

Questionnaire delivery
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Plans and pricing

All plans include:

Includes complete journey design, questionnaire management, questionnaire delivery, multidimensional data analysis, early warning intervention and other functions

Technical Information

Solution type Extensions and Add-ons
Category Customer Data
Industry Cross-Industry, Retail, Automotive, Banking, Insurance
Works with

SAP CRM Sales integration with SAP CRM

Resources

The official website of DIA CEM products

DIA Customer Experience product DEMO

Customer case presentations for DIA CEM products

Publisher

More solutions provided by Shanghai Shujie Intelligent Technology

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