When Tumi expanded its retail presence with more online storefronts globally, they were able to cut the time to market from months to weeks and grow revenue by $4 million.
Commerce
Create personalized, relevant, and omnichannel commerce experiences
Deliver personalized commerce experiences with a feature-rich, flexible, and integrated platform that can be used to sell to consumers and organizations.
SAP Commerce Cloud, cloud-based e-commerce software for B2B and B2C companies
SAP Commerce Cloud software, a cloud-based solution for B2B and B2C companies
SAP Commerce Cloud software, a cloud-based solution for B2B and B2C companies
SAP Commerce Cloud software, a cloud-based solution for B2B and B2C companies
SAP Commerce Cloud software, a cloud-based solution for B2B and B2C companies
SAP Commerce Cloud
Give a consistent commerce experience across all channels – from mobile, social, and chat to contact center and in-store. Drive conversion with personalization and support omnichannel order management and fulfillment. Plus, you can differentiate with continuous innovation by shortening time to value with a choice of industry accelerators.
- Cloud deployment
- Innovation enablement and industry accelerators
- Support for B2C, B2B, and B2B2C commerce
- Prebuilt integrations to other SAP systems
See how customers are succeeding with SAP
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Expanding into new markets provides massive growth
Using our commerce content management system
Learn how Alcon delivers a personalized digital commerce experience to its network of eye surgeons and physicians while increasing effectiveness of its sales force to drive more deals.
Increasing online hits and revenue
While combining sites onto one platform, the Annie Selke company used our commerce solutions to encourage customer interaction and boost sales.
Solve your specific commerce needs
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Drive omnichannel success
Today people want shopping to be easy and enjoyable whatever the product. See how SAP Commerce Cloud meets those expectations and delivers great experiences by engaging with your customers anywhere, at any time, and on any device.
Drive revenue with a community built for commerce
Attract visitors, convert prospects, and engage customers with relevant and readily available content that is designed to influence and accelerate purchase decisions.
360-degree view of customers
Give your customer support agents a snapshot of who the customer is, their brand, product and service affinities, and tooling to help the agent make relevant recommendations for one unified service experience.
Choose your SAP software for commerce
SAP Commerce Cloud
Meet customer expectations and deliver great buying experiences that build brand loyalty. Give your customers a reason to come back for more by creating a personalized and relevant experience, responding rapidly to changing market conditions, and showcasing your products and services.
- Cloud deployment
- Omnichannel commerce
- Consolidated product information management
- Personalized search and merchandising
- Order orchestration and management
SAP Hybris Product Content Management
Make it easy for your customers to find what they want through more effective marketing campaigns, branding, and site search optimization. Keep merchandising information consistent across all channels, while updating catalogs with new products or promotions in less time.
- Cloud deployment
- Built-in workflows
- Multichannel content consistency
- Single source for data control
- Intuitive UI, mass edits, Excel file import
SAP Jam Communities
Build an online community where your customers, resellers, and distributors can collaborate and conduct e-commerce. Understand your customers’ needs and interests, and offer relevant content to guide the final purchase decision.
- Cloud deployment
- Collaboration and engagement
- Optimized content
- Commerce-focused community
Jump-start your SAP solutions and drive ROI by collaborating with industry experts, consultants, and support engineers to receive guidance, prescriptive best practices, and expertise – no matter where you are on your journey.
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Realize your business goals by simplifying and accelerating your digital transformation
In an era focused on continuous innovation and anticipating customer needs, it can be hard to turn your vision into reality. This is where SAP Digital Business Services can help. We’re part of SAP, so we know SAP software better than anyone else. With over 40 years of experience, we can help you reach your business transformation goals, and everything in between.
Transform your business with unparalleled service support enterprise-wide
SAP Digital Business Services connects business and IT to help you close the gap between your digital transformation strategy and execution. From designing and value discovery to accelerated innovation to productive usage for tangible business results, you can evolve your business by breaking new ground with a trusted adviser that knows SAP software best.
What are leading analysts saying about SAP?
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Total Economic Impact™ of SAP Commerce Cloud for B2B
Examine the potential return on investment (ROI) enterprises may realize by deploying SAP Commerce Cloud solution in this Forrester Consulting Total Economic Impact (TEI) study commissioned by SAP.
Gartner names SAP a leader in digital commerce
Find out why SAP is recognized as a leader in the 2018 Gartner Magic Quadrant for Digital Commerce. Some differentiators include our ability to support B2C, B2B, and B2B2C from a single platform – as well as prebuilt integration with ERP.
SAP ranked a leader by Ovum
In the Ovum report for customer engagement platforms, SAP C/4HANA achieved a leader rating. It brings together customer data, machine learning and microservices to power real-time, intelligent customer engagements across sales, customer service, marketing and commerce.
Get the facts
89%
of consumers have decided to go to their provider’s competitor because of a poor customer experience.
Digital Clarity Group
38%
of B2B buyers complete at least half of their work purchases online with US B2B eCommerce to hit $1.2 trillion by 2021.
Forrester Research, June 5, 2017
Get the latest news and trends from experts
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Alex Atzberger
President SAP Customer Experience
The new Open Data Initiative
One of the key challenges all enterprises face is siloed data. Only by unlocking and harmonizing data can companies solve customer needs in real-time.
Gergi Abboud
SVP & General Manager Middle East South
SAP
SAP
Serving humanity with technology
The technological revolution will transform the way we live, work, and co-exist as a society. As an intelligent generation, we have the best minds and technologies to transform humanity.
Sonny Dasgupta
Senior Director, Product Marketing
SAP Customer Experience
SAP Customer Experience
Top 3 B2B digital challenges organizations face and how to fix them
How can your brand address B2B digital challenges to offer the best possible digital experience to business users?