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Customer Snapshot: Overview

Managing inventory and sales for ~100,000 products

Reggie Jackson’s goal was to create a one-stop shop for people looking for parts and accessories for their classic cars and connect them with the country’s best part manufacturers and suppliers through a single website. SAP helps Reggie’s Garage Run Simple with great user experience and business monitoring on any device, enabling his business to Run Live and gain momentum in the marketplace.

Company
Reggie's Garage

Customer Website
www.reggiesgarage.com

Industry
Automotive

Headquarters
Costa Mesa, California, USA

Line of Business
Platform and Technology, Sales, Service

SAP Solutions
SAP Anywhere

Customer Snapshot: History

 

Taking the Wheel and Realizing His Dream

It was while helping his dad fix up “old clunkers” in the 1950s that Reggie learned the ins and outs of what we now cherish as classic rides. When he was 16, he saved up enough to buy his first Chevy – planting the seed that would ultimately grow into Reggie’s Garage.

Customer Snapshot: Business Model

One Stop Shop for Classic Car Enthusiasts

An online business, Reggie’s Garage is a one-stop shop for anyone looking for parts and accessories for classic automobiles. By connecting customers with the very best suppliers and manufacturers, Reggie’s Garage is dedicated to providing a world-class buying experience.

Customer Snapshot: Success Strategy

Connecting Consumers with Quality People and Parts

While working on his own cars, Reggie Jackson would look for quality people with quality fitment and parts and thought if he could get these guys together, he’d have something special.

The Challenge

Getting the Kind of Traffic He Loves

Reggie’s Garage wanted to easily connect people with the country’s best part manufacturers and suppliers through a single website. Offering them the very best experience in getting the parts they need by connecting them with quality people, quality fitments, and quality parts.

Bringing car enthusiasts worldwide together at a one-stop website to help them buy the right part for their car at the right price.

Enter SAP

A Winner’s Mentality That’s a Hit with Customers

Reggie’s Garage deployed SAP Anywhere as the foundation for technology that would provide guidance and quality assurance for customers coming to the site. SAP Anywhere helps them buy the right part for their car at the right price, ensuring a top-notch customer experience where products are shipped on time and returns are simple. The challenge for each business owner is to find partners that take an active role in the success of their company. They know that when you win, they win. SAP wanted to help Reggie’s Garage become successful.

The simplicity of the sophistication makes understanding the complex simple. That’s what SAP Anywhere does for Reggie’s Garage.

Enter SAP: The SAP Experience

The Right Fit for Reggie’s Business and Customers

Reggie’s Garage is a one-stop shop for anyone looking for parts and accessories for classic automobiles. By connecting customers with the very best suppliers and manufacturers, Reggie’s Garage is dedicated to providing a world-class buying experience. With the SAP® Anywhere solution, Reggie can keep track of every aspect of the business in real time, from anywhere and any device.

SAP Anywhere has made it easy for me and for my customers to enjoy the experience of easy navigation, to be able to pick their type of car and to shop for what they want instantly. — Reggie Jackson, Founder & Owner, Reggie's Garage

Better Business

 

Business Monitoring in the Moment

Anywhere, anytime I want it
What SAP does for me is it allows me to monitor my business in the moment – whether it’s marketing or sales or counting my inventory or logistics. — Reggie Jackson, founder and owner of Reggie Jackson’s Garage

Better Business: Benefits

How a Legend Builds a Legendary Business

SAP Anywhere has made it easy for Reggie and for his customers to enjoy the experience of easy navigation, to be able to pick their type of car, and to shop for what they want instantly. This, in addition to giving him the ability to monitor marketing, sales, inventory, and logistics from anywhere and on any device, has afforded Reggie’s Garage to provide best-in-class customer service and attention to their needs.

Simplicity of the SAP® Anywhere solution provides a single, flexible platform for running the entire business

 

Making it happen.

Better Business: Run Simple

World Class Support for Car Enthusiasts Worldwide

SAP Anywhere offered Reggie the flexibility and technology he needed to get real-time monitoring of the business, including marketing, sales, inventory, and logistics. The customer-friendly navigation and buying experience made it easy for customers to find exactly what they are looking for, providing Reggie’s Garage the means to offer world-class customer service.

The easy navigation lets my customers get through all the products and find exactly what they need. It makes the buying experience simple and fun. — Reggie Jackson, Founder and Owner, Reggie’s Garage

Journey Ahead

Gearing Up for Continued Success

Today Reggie’s Garage meets the needs of car enthusiasts worldwide, providing hundreds of thousands of products for fixing and restoring classic automobiles. SAP Anywhere has made running Reggie’s Garage easy, making it a perfect fit for all aspects of the business.

It keeps it simple for the average guy. With one button, all the information I need is together so I know what’s going on with my cash over there, how many people were online and stayed online, where they were when they left, how the shopping cart’s working, if our supplier knows when a product will ship, and where a particular product is located. — Reggie Jackson, Founder and Owner, Reggie’s Garage
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