Spread the word about our coolest products and services, and show everyone how we help the business world run better – with a career in marketing and communications at SAP. Showcase the SAP brand, develop smart omni-channel campaigns, and engage with customers on a global – and personal – level.
Talk is not cheap, it’s career gold
In marketing and communications at SAP, you’ll be front and center. You’ll get a chance to listen to customers, partners, media, and other influencers – and then tell them our story so that they too can get excited about our products. You’ll connect with multiple business areas and levels of management, orchestrate communication strategy, and help manage one of SAP’s biggest assets – our reputation. From branding to digital strategy to lead generation, you’ll be in the thick of it all.
Go tell it on the mountain –
explore career paths at SAP
We have over a dozen different job descriptions in marketing and communications – and all of them are about building the SAP brand. Below, we give you four examples.
Product & Solution Marketing
Our product and solution marketers are thought leaders and evangelists. They develop messaging for key SAP topic areas, they create assets that support sales and marketing – and they influence innovations, marketing strategies, and company perception.
Digital marketers at SAP are pros at engaging audiences across multiple channels – including social media and communities. This team directs and governs digital brand properties, leads strategic projects, and manages SEO and paid digital programs.
Our integrated communications team gets everyone on the same page. They develop cross-audience communication strategies and plans based on SAP objectives – and they manage relationships with internal and external influencer groups, locally and globally.
How you say it is as important as what you say – and this team knows that better than most. They plan and produce marketing and communication materials using a wide variety of media – such as print, Web, and video – for internal and external usage.
At SAP, you’ll have numerous market-leading SAP solutions at your disposal to help you build the brand. Here are a few examples.
Our marketing solutions make your job easy. They support everything from real-time customer analytics to contextual marketing – and they can help you deliver personalized marketing messages that drive engagement and loyalty.
As a marketer or communicator at SAP, you’ll have access to our new, cutting-edge cloud CRM portfolio: SAP Cloud for Customer. The portfolio brings marketing, sales, commerce, customer service, and social CRM together.
Use SAP Hybris Marketing to gain a deeper understanding of SAP customers – know what they’ve done, what they may do, and what they’re doing now. This software lets you deliver highly individualized experiences in real time.
SAP’s content and collaboration tools help you stay on top of it all. Connect your team with key information and processes in the cloud, share knowledge, and pow-wow to ensure customers have the best experience possible.
The NHL has one of the most passionate fan bases in the world. See how the league is using SAP Hybris Marketing software to understand individual fan behavior and talk to them in a smarter, more personalized way on digital platforms.
With brands like NIVEA, Eucerin, and Labello, Beiersdorf AG has been making great skin care products for more than a century. And today, real-time insight into brand and product performance helps keep this company a leader in the industry. That’s good news for millions around the world who use Beiersdorf products every day for beautiful and healthy skin.
From Hong Kong schoolgirl to the steward of a powerhouse brand, Maggie Chan Jones is at the top of her game. In this episode of "Tea for Two," SAP TV's Paul Taylor uncovers key insights into the career trajectory of SAP's chief marketing officer.
Esther shares her experiences working in Global Partner Operations at SAP, why it's a good place to start and grow your career.
"I truly believe that diversity is inevitable. The world is changing. At SAP, we foster that culture of inclusion at work, which results in innovation."
How do we keep our entrepreneurial spirit? We hire millennials and young professionals who think differently and push businesses to do things smarter and more sustainably. Check out our university programs to get a head start.
We go to great lengths to ensure you have every opportunity to succeed – in your own way. Flourish in an environment that encourages free expression, collaboration, individuality, and diversity. Learn how we operate, innovate, work, play, and give back – to make sure we’re the right fit for you.
Want to work in your hometown, on the other side of the world, or somewhere in between? SAP has offices on most continents, in more than 130 countries – and we’re continuously expanding our presence in new and exciting places.