Optimize customer service by personalizing interactions for stronger customer engagement and loyalty and increased sales
Inform consumers, suggest products, and influence shopping behavior in real time across channels, including in store, with mobile devices and SAP software. Develop deep insights from campaigns and consumer shopping behavior by combining system-stored data with real-time data. Suggest personalized offers based on previous multichannel interactions. Promote engaging marketing campaigns, stronger customer loyalty, larger basket sizes, and better overall sales to exceed customer demands.
By delving more deeply into consumer behavior data and adding real-time capabilities, retailers can craft a more tailored, in-the-moment shopping experience across multiple channels. Read this Bloomberg Businessweek Research Report to learn more.
Turn consumers into advocates with multichannel loyalty programs that create relevant, consistent customer experiences
Create targeted loyalty programs that offer relevant and personalized rewards with marketing software from SAP. Build loyalty with incentives and rewards without dropping prices. Maintain a consistent customer experience across multichannel loyalty programs. Close the loop from initial distribution of points to final fulfillment. Include partners in loyalty programs to extend the customer experience. Capture customer behavioral information to continually fine-tune your loyalty program.
Give customers and prospects the personalized experience they deserve with SAP marketing software for building social campaigns and engagement. Empower your marketing and customer service teams to collaborate and respond quickly to customer inquiries, issues, or comments on social media channels. Engage your audience with targeted social campaigns that let you reach the prospects you know, as well as unknown prospects with similar identities, behavior, and interests.
Gain real-time insight into service performance with powerful analytics and intuitive dashboards
Capture a true measure of customer service performance with cloud-based analytics software from SAP. Track real-time service performance with prebuilt dashboards. Use embedded reports to evaluate response times, average handling times, service priorities, and escalation trends. Our customer service analytics software also lets your service representatives and managers create their own operational reports, dashboards, and KPIs using intuitive wizards.
Get the support you need to efficiently implement and operate your SAP solutions – and take advantage of new technologies. We offer a range of support services, from foundation level to strategic engagement and co-innovation.
Reimagine the way you do business with SAP Digital Business Services
Businesses everywhere are transforming into digital enterprises – but it’s not always that easy. SAP Digital Business Services can help guide your transformation journey every step of the way, from strategy to technology implementation and beyond.
Our experts take a holistic approach, helping you identify and implement new processes and capabilities while ensuring your operations continue to run smoothly. We’ll work to make sure your SAP software delivers ongoing, unsurpassed value as you address the evolving demands of the digital economy.