Customer Snapshot: Overview
Nearly 3 million people worldwide are kept alive by pacemakers
Medtronic strives toward their mission of innovating for life by listening to the people who benefit from their biomedical technologies. Information technology makes it easier for Medtronic to analyze enormous amounts of valuable clinician and patient data, while helping connect customers to the right products and therapies.
US$17 billion (2012)
Number of Employees
Implementation Partner URL
Minneapolis, Minnesota, USA
Cisco Systems, Inc,
Line of Business
Finance, Sales, Service, Sourcing and Procurement
SAP HANA, SAP hybris B2B Commerce, SAP hybris B2C Commerce
Customer Snapshot: History
Pushing the Boundaries of Medical Technology
For more than 60 years, Medtronic has helped to dramatically improve the lives of chronically ill people. By focusing on the needs of patients and clinicians, they’ve developed products that seek to restore freedom and well-being, by minimizing pain and disability.
Customer Snapshot: Business Model
By using digital solutions, Medtronic is able to connect patients and healthcare professionals to the right product, therapy, and content.
Customer Snapshot: Success Strategy
Medtronic plans to invest approximately $8.5 billion in research and development over the next five years to drive growth through a pipeline of more than 200 projects.
We are uniquely positioned to deliver long-term value in healthcare by expanding our market-leading franchises through three differentiated strategies - therapy innovation, globalization, and economic value - to create long-term value in healthcare.– Omar Ishrak, Medtronic Chairman and CEO
In addition, Medtronic wanted to standardize the customer experience by streamlining the product ordering process via a digital platform.
Enter SAP: The SAP Experience
Making the Customer’s Life Simpler
Medtronic chose to run the SAP HANA database on the Cisco Unified Communications System (UCS) platform. In addition, Medtronic turned to hybris, an SAP company, to deliver a global innovative and flexible e-commerce solution that supports multiple brands, products, services, and solution scenarios. Now, their customer base can access product information online, making it simpler and more convenient to do business across multiple channels.
So far, by running SAP HANA, Medtronic has dropped query times from 3 hours to 3 minutes.
And by partnering with hybris, Medtronic now has the ability to leverage several new growth avenues. Up to 70% of their patient install base is registered with the hybris solution and customer service efforts were reduced by 85%.
Better Business: Benefits
Better Business: Run Simple
Faster, Richer Analysis
Today Medtronic reaches across 140 countries and touches more than 8 million people with their products. The company is also working with SAP to develop an application for text-based analytics to better leverage the wealth of unstructured data. Customers are already seeing the benefits of the standardized ordering platform supplied by hybris:
Web shop has made ordering my pump and CGM supplies so much easier. This has improved my Medtronic experience immeasurably and means I will never be without my essential supplies.– Medtronic online shopper
Most sales reports currently take one, two, or up to ten minutes to generate. With SAP HANA, Medtronic hopes to reduce report response times to 15 seconds or less.