DIA Customer Experience Management Solutions (CEM)
DIA Digital Intelligence is a leading customer experience service provider. In the form of "product + service + data intelligence", it efficiently enables customer experience management in many industries such as retail FMCG, automotive, and finance, and improves CLV, NPS and business model innovation.
Overview
X-O Data Fusion experience map
Focusing on the key links of customer journey such as cognition, interest and purchase, we integrate the interactive behaviors and experience feelings between customers and brands, attribute simulation to improve the direction of experience, and optimize products and services in a targeted way.
Automatic questionnaire generation
After sorting out and completing the journey, professional questionnaires are automatically generated according to the core experience elements of the journey, which better fits the scenes encountered by customers in different links and improves the work efficiency of the team in designing questionnaires.
Scenario-based and personalized questionnaire delivery
Based on customer attributes and customer behaviors, personalized questionnaire push can be completed through APP, business system, public account and other channels in different scenarios, and support real-time viewing of delivery progress and questionnaire recovery details.
Details
Solution type
Extensions and Add-ons
Industry
Cross-Industry, Retail, Automotive, Banking, Insurance
Compatibility
Works with
This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.
SAP CRM Sales integration with SAP CRM
Features
Customer journey design
Establish a customer experience system based on journey, which can customize and configure the customer journey, edit the journey stage, and visualize the whole journey design and management.
Questionnaire design
It comes with a rich industry questionnaire template library to help users quickly design questionnaires, support page layout customization, support multi-question type, multi-logic and multi-language, can effectively and quickly carry out NPS research, specific topic research and scene research.
Questionnaire delivery
Support scenario-based fast automatic questionnaire delivery, seamless integration with the business, you can set the delivery strategy, track the delivery details, set the prompt rules, and overview of the delivery situation
Multidimensional data analysis
Comprehensive and detailed visual analysis reports for segmentation dimensions, experience drivers and text analysis, and support for a variety of custom analysis
Early warning and intervention
Develop negative feedback intervention mechanism, timely return visit to deal with reduce customer churn. Early warning for individual events and statistical time.
Plans and pricing
All plans include:
- Includes complete journey design, questionnaire management, questionnaire delivery, multidimensional data analysis, early warning intervention and other functions
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Technical Information
Technical details
| Solution type | Extensions and Add-ons |
| Category | Customer Data |
| Industry | Cross-Industry, Retail, Automotive, Banking, Insurance |
| Works with |
|
Deployment and operations
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Deployment |
|
| Globalization |
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| Operations |
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Security and compliance
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Security |
|
| Compliance |
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| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
terms-and-conditions-url
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technical-name
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support-email
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Resources
The official website of DIA CEM products
DIA Customer Experience product DEMO
Customer case presentations for DIA CEM products
Publisher
Shanghai Shujie Intelligent Technology
Founded in 2016, DIA is committed to establishing a “customer-centric” one-stop experience operation solution for brands, focusing on the linkage operation of “XO（eXerience + Operation）" data.In 2017, DIA began to focus on big data analytics and digital marketing innovation business, serving customers in the automotive, retail and financial industries.In 2023, DIA will take “Product + Service + Intelligence" as its core business strategy to provide enterprises with integrated & intelligent Customer Operation & EXperience Solutions.
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