- Fan and Customer Engagement
- Fan and Customer Analytics
- Fan and Customer Loyalty
- Marketing Planning and Analytics
- Marketing Execution
Sports & Entertainment
Engage fans with world-class sports and entertainment innovation
Win on the field, on the screen, and on the world stage when you gain a deeper understanding of players, patrons, visitors, fans, and customers. Our software can help you improve player and team performance, run your venue more simply, and maximize revenue by streamlining operations and increasing visibility into customer data and analysis.
Jump-start your SAP solutions and drive ROI by collaborating with industry experts, consultants, and support engineers to receive guidance, prescriptive best practices, and expertise – no matter where you are on your journey.
Manage your sports and entertainment business enterprise-wide
From human resources to finance and analytics, we have the right solutions to run your sports and entertainment business better, faster, and simpler enterprise-wide. Explore our comprehensive solutions for all business processes across all industries to find the solutions you need to build a connected business and enable continuous growth.