SAP Innovations Awards 2024 - 4350 - Advanced Micro Devices, Inc. (AMD)
PUBLIC
Entry Pitch Deck
Advanced Micro Devices, Inc. (AMD)
High Tech
Solving Supply Chain Hurdles
with Generative AI on SAP BTP
Preetish Pandit
Entry Pitch Deck
Advanced Micro Devices, Inc. (AMD)
High Tech
Solving Supply Chain Hurdles
with Generative AI on SAP BTP
Preetish Pandit
COMPANY NAME:
HEADQUARTERS:
INDUSTRY:
WEBSITE:
NUMBER OF EMPLOYEES:
Company Information
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 2
Advanced Micro Devices, Inc. (AMD)
Santa Clara, California, USA
High Tech
https://www.amd.com
~25,000
Advanced Micro Devices (AMD) is a global leader in high-performance
computing, graphics, and visualization technologies. Headquartered in
Santa Clara, California, we are at the forefront of driving innovation in the
semiconductor industry. Our cutting-edge products and solutions
empower businesses and consumers worldwide, revolutionizing
technology across multiple sectors including healthcare and aerospace.
Committed to environmental sustainability and corporate responsibility,
AMD is not just a technology company, but also a visionary shaping the
digital future.
HEADQUARTERS:
INDUSTRY:
WEBSITE:
NUMBER OF EMPLOYEES:
Company Information
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 2
Advanced Micro Devices, Inc. (AMD)
Santa Clara, California, USA
High Tech
https://www.amd.com
~25,000
Advanced Micro Devices (AMD) is a global leader in high-performance
computing, graphics, and visualization technologies. Headquartered in
Santa Clara, California, we are at the forefront of driving innovation in the
semiconductor industry. Our cutting-edge products and solutions
empower businesses and consumers worldwide, revolutionizing
technology across multiple sectors including healthcare and aerospace.
Committed to environmental sustainability and corporate responsibility,
AMD is not just a technology company, but also a visionary shaping the
digital future.
CHALLENGE: SOLUTION: OUTCOME:
Solving Supply Chain Hurdles with Generative AI
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 3
Reduction in time and cost
spent on root cause analysis projected
Orders analyzed each year with
GenAI Supply Chain Troubleshooter
AMD
At AMD, our supply chain specialists perform critical
reviews and root cause analyses when sales orders
change from original customer facing ship dates. We
work to unravel the complexities behind each
change, from dates to quantities, initiating a
laborious process of up to 14 manual verifications.
This process, pivotal for seamless operations and
transparent communication with planning and
customer teams, is currently a tapestry of time-
intensive tasks. We're committed to transforming
this challenge into an opportunity for high
performance, efficiency and clarity in our supply
chain management.
We enhanced sales order management with the
GenAI Supply Chain Troubleshooter tool, integrated
with SAP S/4HANA and built on the SAP Business
Technology Platform. This novel approach provides
deep analysis of sales order commitments, offering
enhanced clarity on confirmations and product
allocations, supply shortages, and other critical
issues. It empowers AMD with actionable insights,
propelling our supply chain towards higher efficiency
and responsiveness. The implementation of an AI-
powered chat interface simplifies complex supply
chain interactions into conversational engagements,
offering a groundbreaking level of user-friendliness.
Our adoption of a digital Generative AI supply chain
experience will help to improve operations. Our
intelligent assistant enables specialists, planners,
and customer-facing teams to pinpoint and resolve
order issues efficiently through conversational
language. This seamless interface will streamline
decision-making, elevate customer service, and
accelerate corrective actions, hopefully propelling
AMD to the forefront of supply chain innovation. The
tool is not only identifying issues but also providing
actionable recommendations, setting a new
benchmark for problem-solving tools in enterprise
resource planning.
Hours of headcount productivity
to be saved each year
3,12010,40090%
Solving Supply Chain Hurdles with Generative AI
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 3
Reduction in time and cost
spent on root cause analysis projected
Orders analyzed each year with
GenAI Supply Chain Troubleshooter
AMD
At AMD, our supply chain specialists perform critical
reviews and root cause analyses when sales orders
change from original customer facing ship dates. We
work to unravel the complexities behind each
change, from dates to quantities, initiating a
laborious process of up to 14 manual verifications.
This process, pivotal for seamless operations and
transparent communication with planning and
customer teams, is currently a tapestry of time-
intensive tasks. We're committed to transforming
this challenge into an opportunity for high
performance, efficiency and clarity in our supply
chain management.
We enhanced sales order management with the
GenAI Supply Chain Troubleshooter tool, integrated
with SAP S/4HANA and built on the SAP Business
Technology Platform. This novel approach provides
deep analysis of sales order commitments, offering
enhanced clarity on confirmations and product
allocations, supply shortages, and other critical
issues. It empowers AMD with actionable insights,
propelling our supply chain towards higher efficiency
and responsiveness. The implementation of an AI-
powered chat interface simplifies complex supply
chain interactions into conversational engagements,
offering a groundbreaking level of user-friendliness.
Our adoption of a digital Generative AI supply chain
experience will help to improve operations. Our
intelligent assistant enables specialists, planners,
and customer-facing teams to pinpoint and resolve
order issues efficiently through conversational
language. This seamless interface will streamline
decision-making, elevate customer service, and
accelerate corrective actions, hopefully propelling
AMD to the forefront of supply chain innovation. The
tool is not only identifying issues but also providing
actionable recommendations, setting a new
benchmark for problem-solving tools in enterprise
resource planning.
Hours of headcount productivity
to be saved each year
3,12010,40090%
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 4
The GenAI Supply Chain Troubleshooter
will be a key enabler for AMD to manage
the sales order commit process by
increasing the overall effectiveness and
automation of the process. It will allow us
to react faster to supply chain disruptions.
Rajeev Jain
Sr. Director, Supply Chain Planning
The GenAI Supply Chain Troubleshooter
will be a key enabler for AMD to manage
the sales order commit process by
increasing the overall effectiveness and
automation of the process. It will allow us
to react faster to supply chain disruptions.
Rajeev Jain
Sr. Director, Supply Chain Planning
COMPANY NAME:
Participating Partner Information
Deloitte collaborated with SAP and helped
deliver a game changing solution to the
client, the collaboration was recognized by
the client and the results helped create
significant credibility of the solution within
both business and IT groups of the client.
– Raja Indiran, Solution Architect
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 5
Deloitte Consulting LLC
Deloitte supported AMD’s migration to SAP S/4HANA, which enhanced our supply chain
operations and order fulfillment capabilities. This collaboration resulted in the development of
this Generative AI powered solution leading to faster response times for inquiries, with
Deloitte bringing their in-depth knowledge of SAP S/4HANA and AMD's specific operational
needs.
Participating Partner Information
Deloitte collaborated with SAP and helped
deliver a game changing solution to the
client, the collaboration was recognized by
the client and the results helped create
significant credibility of the solution within
both business and IT groups of the client.
– Raja Indiran, Solution Architect
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 5
Deloitte Consulting LLC
Deloitte supported AMD’s migration to SAP S/4HANA, which enhanced our supply chain
operations and order fulfillment capabilities. This collaboration resulted in the development of
this Generative AI powered solution leading to faster response times for inquiries, with
Deloitte bringing their in-depth knowledge of SAP S/4HANA and AMD's specific operational
needs.
GLOBAL CHALLENGES BUSINESS CHALLENGES
Challenges and Objectives 1 of 2
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 6
In the throes of the COVID-19 pandemic, the
semiconductor industry faced an unprecedented
challenge, rippling through over 150 industries and casting
a shadow over the global economy. The chip shortage
became a bottleneck, stalling production and exerting
financial pressures worldwide. This crisis not only
highlighted the intricate web linking various industries but
also brought to the forefront the critical need for robust,
agile supply chain strategies. It has underscored the
imperative for resilience in the face of global upheavals, be
it a pandemic, environmental concerns, or supply chain
vulnerabilities.
At AMD, order information is important. When supply chain
challenges arise, it is important that sales confirmations
are aligned accurately in an efficient and timely manner.
The need for deep insights and automation of root cause
analysis in these reviews has prompted us to look for
improvements to this process. Global supply chain
disruptions can affect sales orders resulting in manpower
allocated to investigating the root cause for order changes
and customer communications. Improving this process is
vital not just for customer trust, but also for solidifying our
market position and navigating the global economic
landscape with agility.
Challenges and Objectives 1 of 2
© 2023 SAP SE or an SAP affiliate company. All rights reserved | PUBLIC 6
In the throes of the COVID-19 pandemic, the
semiconductor industry faced an unprecedented
challenge, rippling through over 150 industries and casting
a shadow over the global economy. The chip shortage
became a bottleneck, stalling production and exerting
financial pressures worldwide. This crisis not only
highlighted the intricate web linking various industries but
also brought to the forefront the critical need for robust,
agile supply chain strategies. It has underscored the
imperative for resilience in the face of global upheavals, be
it a pandemic, environmental concerns, or supply chain
vulnerabilities.
At AMD, order information is important. When supply chain
challenges arise, it is important that sales confirmations
are aligned accurately in an efficient and timely manner.
The need for deep insights and automation of root cause
analysis in these reviews has prompted us to look for
improvements to this process. Global supply chain
disruptions can affect sales orders resulting in manpower
allocated to investigating the root cause for order changes
and customer communications. Improving this process is
vital not just for customer trust, but also for solidifying our
market position and navigating the global economic
landscape with agility.