As a global distributor and provider of networking solutions, Winncom Technologies Corp. is an expert in broadband wireless networking products and complete turnkey solutions for a diverse range of industries. Proudly serving customers across the globe, Winncom’s product offerings serve over 70 leading manufacturers across many types of solutions.

As their business evolved, Winncom knew they needed to make a strategic decision on their ERP as the existing one was nearing the end of life. They recognized the need for a modern, cloud-based ERP solution that could deliver real-time data, visibility across their organization, and operational efficiency. In addition, they needed ERP and CRM solutions that could streamline their sales workflows and processes with scalable growth across their global operations.

To power the next step of their digital transformation, Winncom turned to SAP for a cloud ERP solution that could optimize their business workflows and processes.  Thanks to SAP Cloud ERP, Winncom has begun to simplify the ways they operate, such as the procurement process, purchase requisitions management, and serial number history management, fast-track their end-of-month activities, and automate everyday tasks, driving greater efficiency.

Winncom Technologies' Chief Financial Officer Vladimir Fedoroff presenting at SAP Sapphire 2025

Next steps

Currently, Winncom is implementing SAP Sales Cloud to help improve sales processes, maximize revenue, and enhance customer experience. With SAP Sales Cloud, Winncom will:

• Gain a unified, connected view of all customer and sales data
• Empower sellers to focus on high-impact business priorities based on actionable insights
• Adapt to new market opportunities through intelligent, flexible sales processes powered by AI and data

SAP’s integrated solutions offer customers like Winncom the tools to unlock end-to-end value, seamlessly connect business functions and processes, and fully leverage their ERP investments. Moreover, the advanced sales automation and AI-driven capabilities from SAP Sales Cloud empower sellers to accelerate sales cycles with more tailored, efficient customer engagement. Winncom’s use of multiple SAP solutions demonstrates a suite mindset—that is—a strategic use of your technology platform to ensure your solutions are seamlessly integrated, your data is unified across all solutions, and that the user experience is consistent.

Looking to the future

By embracing SAP S/4HANA Cloud Public Edition and SAP Sales Cloud together, Winncom is positioning itself to stay ahead of the competition and long-term success with maximized revenue opportunities and increased sales efficiency with data and AI-led innovation. Sharing his view about the next phase of Winncom’s digital transformation, Winncom’s Chief Financial Officer Vladimir Fedoroff shares, “Transitioning to SAP Cloud ERP and SAP Sales Cloud is a key milestone in our digital transformation. It’s equipped us with a unified platform that seamlessly connects our operations and sales processes – providing the agility, intelligence, and integration we need to scale globally”.