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Optimize any decision-making process with real-time offer management from SAP

Enrich customer relationships and retain them for a lifetime by using all relevant information to inform your interactions with them. Cross-sell and up-sell with an advanced analytical real-time decision engine – SAP Real-Time Offer Management.

  • Set up and make offers without IT dependence – while centrally managing offers across channels
  • Retain customers, cross-sell, and up-sell by making intelligent, real-time recommendations
  • Learn from every customer interaction while experimenting and adapting to shifting market trends
  • Understand why certain offers perform, so you can review your agents' effectiveness
  • Make optimal recommendations with all customer information, including session information

Functional Capabilities

Offer Management

Ensure a streamlined, intuitive offer management process for your business that is effective and easy to use.

  • Create and centrally manage offers across all interaction channels
  • Define offer targets and policies with an easy-to-use interactive interface
  • Simulate and test offer effectiveness before beginning the production phase
  • Deploy and create offers without IT dependence
Real-Time Decision Making

Make intelligent real-time recommendations to your customers and maximize the opportunity to cross-sell, up-sell, and retain them far into the future.

  • Account for all relevant customer information, including session information
  • Make optimal recommendations by accounting for agent skills and an offer's value
  • Leverage real-time analytics with personalized decision support
Self-Learning Engine
Anticipate your customers' needs by tracking their responses and reacting accordingly. Approach them with the right offer at the right time for best results.
  • Adapt offering prioritization to shifting market trends and customer tastes
  • Notice trends from every customer interaction to anticipate future demands
  • Learn from customer responses so you can make offers that will likely be accepted
Offer Analytics

Gain a deeper understanding of how and why offers are performing by analyzing agent efficiency and other factors – for insight into offer effectiveness.

  • Check your agents' conversion rates to gauge their effectiveness in offer promotion
  • Gain insight into your customer segments – via their reactions to various offers
  • Leverage these insights to build more effective and targeted offers
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