Storyselling for Brands
LOOKCAST is a customer experience solution that changes the way to present your brand and products. Enhance your company's content assets with exciting shopping and phygital experiences engaging your customers in every channel, reducing the gap between selling and storytelling. Thanks to distinguishable shoppable and omnichannel journey, Lookcast improves the SAP Commerce Cloud customer experience.
Overview
Manage product content to present the right details in each channel
Lookcast Collection Catalog module allows to orchestrate products data and digital assets scattered in different company systems in a single solution improving product content quality with built-in features. Consolidate catalogs ensures your omnichannel presence flexibility.
Reduce the gap between emotion and conversion
Enhance your digital assets with exciting shopping experiences to engage customers in each channel reducing the gap between emotion and conversion. Lookcast Digital Lookbook can be integrated in SAP Commerce Cloud allowing consumers to discover and buy products directly from marketing contents.
Instill the value of the collection
Lookcast Digital Showroom is a unique solution for Brands that want to present to clients the value of products and collections, emphasizing the mood and the inspiration. A powerful tool to support buyers and agents both in physical and digital showrooms thanks to a content-centric navigation.
Improve quality and reduce costs
Lookcast Designer Module automatically generates content with typographical quality like catalogs, brochures, user manuals and product data sheets. Brands can create accurate content of high quality. Graphics keep using its tools (like Adobe InDesign) for creating templates and customizing outputs.
Details
Solution type
Extensions and Add-ons
Industry
Consumer Products, Wholesale Distribution, Retail, Cross-Industry
Compatibility
Works with
SAP Commerce Cloud
Features
Phygital experiences generation
Create and share shoppable experiences to engage customers to discover and shop products in web and physical stores. Customers can find out and purchase products from storytelling and visual content like images and videos.

Generates digital catalog in a few clicks
With Lookcast's user-friendly editor, users can easily create beautiful and engaging lookbooks in a few clicks. It’s possible to import images from local sources or external systems and import products from Lookcast Collection Catalog Lite PIM.

Publish your digital showroom
Lookbook, Fabrics and Editorials customizable galleries template. Manage preorder and reorder, order proposals, import-export cart, stock, shipping address, payment methods and order splitting, Define promotions and discount for clients and clusters of clients.

Generates contents for printing
The solution is integrated with Adobe InDesign Server to offer the automatic content generation both in InDesign and PDF format. Using its local InDesign solution, graphics can create templates to keep the brand identity and customize outputs.

Plans and pricing
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- A GREAT SHOPPING EXPERIENCE: Customizable UI to keep the brand identity. Product gallery based on different template like Lookbook, Fabrics and Editorials. Shoppable fashion runway show.
- ORDER CREATION: import-export cart, stock management, checkout, shipping address and payment methods, order splitting.
- ORDER MANAGEMENT: preorder and reorder management, order proposals, confirmations and consignment, ERP integration.
- PROMOTIONS: promotions and discount management for clients and cluster of clients.
- CUSTOMER MANAGEMENT: customer registration, clustering, personalized navigation.
- Integration with LOOKCAST Collection Catalog PIM.
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- This module allows designers to automatically generate printed contents integrating the local InDesign tool with the Lookcast PIM.
- Brands define the template guidelines to keep the brand identity and is possible to define layout filling automations.
- Solution integrated with Adobe InDesign Server to offer the automatic content generation both in InDesign and PDF format.
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- The Collection Catalog is a simple and intuitive PIM solution for managing corporate content assets such as product master data and media.
- Collects the item scattered in the different company systems (e.g. ERP, DAM, as well as structured files such as Excel, CSV) in order to manage the product contents dispatch through a single point.
- Integration with other LOOKCAST Modules: Digital Lookbook, Digital Showroom, Designer Module.
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- The LOOKCAST Digital Catalog is more than an online catalog: we call it lookbook. A powerful tool to support customers to discover and shop products.
- PHYGITAL EXPERIENCE: Digital catalog can be distributed in web channels and physical stores as touch point (totem, tablet and digital signage).
- SAP COMMERCE CLOUD INTEGRATION: Lookbooks can be integrated in SAP Commerce pages improving the shopping experience.
- SHOPPABLE VIDEO: Customers can find out and purchase products directly from videos (tutorials, product presentation, etc.).
- Integration with LOOKCAST COLLECTION CATALOG Lite PIM.
- WIZARD: catalog generation based on template created based on customer needs.
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- Native integration with the Collection Catalog – PIM for the synchronization of product metadata from PIM to DAM and of digital assets (photo shoots, videos, technical sheets, etc.) from DAM to PIM.
- Metadata management to define asset enrichment (photo shoots type, content type, etc.)
- Folder-based navigation
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Technical Information
Technical details
| Solution type | Extensions and Add-ons |
| Category | Commerce |
| Industry | Consumer Products, Wholesale Distribution, Retail, Cross-Industry |
| Works with |
|
Deployment and operations
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Deployment |
|
| Globalization |
|
Security and compliance
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Security |
|
| Compliance |
|
| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
terms-and-conditions-url
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technical-name
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is-partner
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support-email
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Resources
Lookcast Web Site: contact request and general information
Solution Overview
Solution Architecture - SAP Commerce integration scenario
Publisher
Avvale S.p.A.
Avvale is a global Digital Business Transformation company on a mission to evolve modern business through the circular economy. We offer our clients the scalability and geographic coverage of a global provider, the commitment and flexibility of a local partner, and the focus of a strategic, trusted advisor. Our people, proprietary SaaS solutions, and methodology, multiplied by the power of technology equals measurable, concrete results from the onset.
More solutions provided by {{publisher}} Avvale S.p.A.
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