FRoSTA: Boosting employee engagement with mobile access to core enterprise resources
Read how frozen foods manufacturer FRoSTA is improving workforce productivity by providing its mobile users with direct access to business apps. Document downloadenINTERNAL – SAP Only (delete if public)
FRoSTA: Boosting employee
engagement with mobile access to
core enterprise resources
Known for frozen fish, vegetables, and meals in Germany, Poland, Austria, Italy, and
Eastern Europe, FRoSTA AG is one of Europe’s leading manufacturers of frozen foods and
the market leader for frozen meals in Germany. Committed to finding the right products
and ingredients to keep its customers happy while respecting the environment, the
company sets itself apart by promoting its “Purity Promise.” This concept shows
consumers that FRoSTA does not use additives in any of its products.
At a time when mobile connectivity to the company’s core systems and services is more
important than ever, FRoSTA wanted to speed employee access to enterprise resources
on the go. The company’s vision was to enhance employee engagement by creating one
central entry point to access company resources, allowing mobile users to do everything
from triggering maintenance requests to approving purchase requisitions in real time. Picture credit | FRoSTA AG, Bremerhaven, Germany. Used with permission.
FRoSTA: Boosting employee
engagement with mobile access to
core enterprise resources
Known for frozen fish, vegetables, and meals in Germany, Poland, Austria, Italy, and
Eastern Europe, FRoSTA AG is one of Europe’s leading manufacturers of frozen foods and
the market leader for frozen meals in Germany. Committed to finding the right products
and ingredients to keep its customers happy while respecting the environment, the
company sets itself apart by promoting its “Purity Promise.” This concept shows
consumers that FRoSTA does not use additives in any of its products.
At a time when mobile connectivity to the company’s core systems and services is more
important than ever, FRoSTA wanted to speed employee access to enterprise resources
on the go. The company’s vision was to enhance employee engagement by creating one
central entry point to access company resources, allowing mobile users to do everything
from triggering maintenance requests to approving purchase requisitions in real time. Picture credit | FRoSTA AG, Bremerhaven, Germany. Used with permission.
INTERNAL – SAP Only (delete if public)
“The Joule Work mobile app is no longer just a launchpad
for us. Now enabled by AI, it’s the orchestration layer that
connects tasks, approvals, and insights across SAP and
custom apps.”
Lucas Dreger, Senior SAP Architect, FRoSTA AG
FRoSTA AG
Bremerhaven, Germany
www.frosta-ag.com
Industry
Consumer products
Employees
~1,800
Revenue
€652 million
Products and services
Food processing and
food service
Featured solutions
SAP S/4HANA Cloud Private
Edition, Joule Work mobile app,
SAP BTP, SAP Fiori, SAP Build
Process Automation, and Joule
~85%
Reduction in time to
approve workflows for
heavy travelers
12
Systems connected,
either as content
providers or stand-
alone applications
Before: Challenges and opportunities
• User frustration from use of various launchpads to access enterprise resources
• Limited access to core business systems outside the company’s network
• Lack of a centralized access point to meets users’ needs
• Suboptimal access to multiple SAP and third-party applications and lack of a centralized workflow
Why SAP
• Accelerated transformation approach using the RISE with SAP journey to move to SAP S/4HANA Cloud
Private Edition
• Secure, native mobile access to enterprise-wide resources using the Joule Work mobile app (formerly the
SAP Mobile Start app) as a service on SAP Business Technology Platform (SAP BTP)
• Adoption of a clean core strategy, with a focus on deactivating unused custom code and using
SAP Cloud Application Programming Model to standardize customized SAP Fiori apps, making them available
through the Joule Work mobile app
• Use of the SAP Build Process Automation solution to streamline the invoice approval workflow
After: Value-driven results
• Enabled native mobile access to core business applications, data, and insights enterprise-wide, with push
notifications to mobile and wearable devices and streamlined approval workflows
• Increased productivity, agility, and work flexibility, empowering employees to work from anywhere
• Expanded access to all users who can open purchase requisitions
• Improved workflow efficiency by activating the Joule solution with the Joule Work mobile app, enabling users
with smartphones or tablets to interact with SAP applications in natural language
103751enUS (26/06) © 2026 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Fine-tuning mobile access to enterprise systems and data with the
Joule Work mobile app and RISE with SAP
Want to know more?
Read the story
“The Joule Work mobile app is no longer just a launchpad
for us. Now enabled by AI, it’s the orchestration layer that
connects tasks, approvals, and insights across SAP and
custom apps.”
Lucas Dreger, Senior SAP Architect, FRoSTA AG
FRoSTA AG
Bremerhaven, Germany
www.frosta-ag.com
Industry
Consumer products
Employees
~1,800
Revenue
€652 million
Products and services
Food processing and
food service
Featured solutions
SAP S/4HANA Cloud Private
Edition, Joule Work mobile app,
SAP BTP, SAP Fiori, SAP Build
Process Automation, and Joule
~85%
Reduction in time to
approve workflows for
heavy travelers
12
Systems connected,
either as content
providers or stand-
alone applications
Before: Challenges and opportunities
• User frustration from use of various launchpads to access enterprise resources
• Limited access to core business systems outside the company’s network
• Lack of a centralized access point to meets users’ needs
• Suboptimal access to multiple SAP and third-party applications and lack of a centralized workflow
Why SAP
• Accelerated transformation approach using the RISE with SAP journey to move to SAP S/4HANA Cloud
Private Edition
• Secure, native mobile access to enterprise-wide resources using the Joule Work mobile app (formerly the
SAP Mobile Start app) as a service on SAP Business Technology Platform (SAP BTP)
• Adoption of a clean core strategy, with a focus on deactivating unused custom code and using
SAP Cloud Application Programming Model to standardize customized SAP Fiori apps, making them available
through the Joule Work mobile app
• Use of the SAP Build Process Automation solution to streamline the invoice approval workflow
After: Value-driven results
• Enabled native mobile access to core business applications, data, and insights enterprise-wide, with push
notifications to mobile and wearable devices and streamlined approval workflows
• Increased productivity, agility, and work flexibility, empowering employees to work from anywhere
• Expanded access to all users who can open purchase requisitions
• Improved workflow efficiency by activating the Joule solution with the Joule Work mobile app, enabling users
with smartphones or tablets to interact with SAP applications in natural language
103751enUS (26/06) © 2026 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Fine-tuning mobile access to enterprise systems and data with the
Joule Work mobile app and RISE with SAP
Want to know more?
Read the story
INTERNAL – SAP Only (delete if public)
“With the Joule Work mobile app, we have instant access
to the tools and insights we need—anytime, anywhere. It
has become a key driver of agility and productivity,
helping us stay ahead in a mobile-first world.”
Marie Demtschück, Data and Automation Expert, FRoSTA AG
24/7
Mobile interactivity
and connectivity
enabled
1
Mobile entry point
across its business
landscape
FRoSTA AG now supports its mobile users with a single, unified entry point to access
standard and customized applications, as well as third-party solutions, through
SAP Business Technology Platform (SAP BTP). Users can securely access relevant apps
from their mobile devices, while users involved in core approval workflows receive
workflow notifications and can approve tasks on the go. In the background, FRoSTA’s
use of the SAP Task Center service unifies access to tasks and approvals, allowing the
management of approvals across both SAP Build Work Zone and the Joule Work mobile
app (formerly the SAP Mobile Start app).
As part of FRoSTA’s clean core initiative, unused custom code is being deactivated,
whereas required customizations will be migrated to SAP BTP and made accessible
through the Joule Work mobile app. Integrations with core solutions from SAP for
procurement, HR, and manufacturing planning accuracy support operational excellence.
Elsewhere, with the Joule solution integrated into the Joule Work mobile app, users can
benefit from contextual assistance that further enhances efficiency and decision-making.
In terms of future plans, FRoSTA is investigating use cases involving wearables to support
business processes and further improve the accessibility of services.
Improving workforce productivity with direct access to business
apps for mobile users
“With the Joule Work mobile app, we have instant access
to the tools and insights we need—anytime, anywhere. It
has become a key driver of agility and productivity,
helping us stay ahead in a mobile-first world.”
Marie Demtschück, Data and Automation Expert, FRoSTA AG
24/7
Mobile interactivity
and connectivity
enabled
1
Mobile entry point
across its business
landscape
FRoSTA AG now supports its mobile users with a single, unified entry point to access
standard and customized applications, as well as third-party solutions, through
SAP Business Technology Platform (SAP BTP). Users can securely access relevant apps
from their mobile devices, while users involved in core approval workflows receive
workflow notifications and can approve tasks on the go. In the background, FRoSTA’s
use of the SAP Task Center service unifies access to tasks and approvals, allowing the
management of approvals across both SAP Build Work Zone and the Joule Work mobile
app (formerly the SAP Mobile Start app).
As part of FRoSTA’s clean core initiative, unused custom code is being deactivated,
whereas required customizations will be migrated to SAP BTP and made accessible
through the Joule Work mobile app. Integrations with core solutions from SAP for
procurement, HR, and manufacturing planning accuracy support operational excellence.
Elsewhere, with the Joule solution integrated into the Joule Work mobile app, users can
benefit from contextual assistance that further enhances efficiency and decision-making.
In terms of future plans, FRoSTA is investigating use cases involving wearables to support
business processes and further improve the accessibility of services.
Improving workforce productivity with direct access to business
apps for mobile users