Customer Engagement
Engage with SAP and your peers for the optimal customer experience
See how our customers are using SAP software to become intelligent enterprises – and how you can help shape future SAP software and technologies by participating in our customer involvement programs.
Customer Stories
Find out how customers are using SAP products, services, and technology
SAP has more than 437,000 customers in 190 countries. Search for stories and videos by industry, solution, region, topic, or business size to find out how companies like yours are using our software and technology.
Customer First
Let us help you maximize value from SAP solutions
Learn how our Customer First approach provides a proactive and structured customer engagement experience that focuses on successful business outcomes.
Influence and Adopt
Get connected and influence SAP software development
SAP offers several programs that help customers influence our products – and quickly adopt them. These include the SAP Customer Engagement Initiative, SAP Beta Testing, the SAP Early Adopter Care program, and the SAP Customer Connection program.
SAP User Groups
Connect with other users – and SAP
In SAP user groups, you can exchange information, experiences, and ideas with other SAP users – and provide SAP with software user feedback. These independent, not-for-profit groups are designed to facilitate and encourage customer involvement.
SAP Experience Centers
Collaborate with us around the globe
Our SAP Experience Center locations offer a unique environment for customers and prospects to build a long-term business strategy through a collaborative partnership with SAP.
SAP Global Mindfulness Practice
Build mindfulness into your organizational culture
Deliver mindfulness programs that make a positive social and economic impact while improving people’s lives with SAP Global Mindfulness Practice.