The easiest and fastest way to integrate SAP Marketing Cloud with Salesforce

3.5 rating3

Eliminates redundancies by leveraging information in both SAP and Salesforce, with easy-to-deploy, two-way integration between Salesforce and SAP Marketing Cloud. Replicate Salesforce accounts & contacts and automate handover of Marketing qualified leads from SAP Marketing Cloud to Salesforce.

Overview

Save time, effort and money by quickly starting integration projects

Jump-start integration projects and quickly go-live with business integration scenarios, deliver value faster by applying prepackaged graphical integration flows and mappings, and integrate processes and data in real time with a tested and validated solution, which saves e time, effort and money.

Accelerate integration by eliminating workload and avoiding uncertainty

Avoid dual entry, minimize data redundancies and errors caused by manual entry and accelerate integration with Pre-Built Scenarios. Eliminate 80% of your integration workload with an SAP-native solution. Avoid the delay and uncertainty of custom development and non-SAP integration platforms.

Guarantee connection between Marketing and Sales teams

Integrate and sync the information both ways, so that the marketing team knows what’s going on in sales, and the sales and customer service teams are well aware of the marketing history of each prospect or customer.

Details

Solution type

APIs and Technical Components

Industry

Cross-Industry, Retail, Consumer Products, Healthcare, Professional Services

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.
SAP Marketing CloudSAP Process IntegrationSAP Integration Suite

Features

Out of the box Salesforce technical integration

Out of the box Sales Force technical integration, Cross LoB Marketing/Sales business process integration, Integration Monitoring by SAP Cloud Platform, Safeguarding of SFDC investment, the best practices in integration, and pre-build scenarios to help accelerate your integration use cases.

Out of the box Salesforce technical integration
Enlarge

Business process integration

Implement the SAP Marketing Cloud Integration with Salesforce by a step by step procedure. Set up connectivity between SAP Marketing Cloud and Salesforce, configure data mapping by templates for accounts, contacts, leads, and opportunities. In addition, the package can be extended with custom fields

Business process integration
Enlarge

Communication arrangement

In order to enable communication between SAP Marketing Cloud and Salesforce, we need to create a communication arrangement in SAP Marketing Cloud. After following the required steps, a communication arrangement will look like as shown in the figure.

Communication arrangement
Enlarge
Show moreView media gallery

Plans and pricing