SAP NOW AI Tour: AI+Data+Platform: Data-Driven Transformation: Mitre 10 NZ’s Journey to SAP S/4HANA

The session on “Data-Driven Transformation: Mitre 10 NZ’s Journey to SAP S/4HANA” showcased how one of New Zealand’s leading retailers took a “data-first” approach to business transformation. Moderated by Scott Smedley (Head of Sales, ANZ, Syniti, part of Capgemini), the panel featured Chris Waterman (Strategic Trade Pricing Manager, Mitre 10 NZ) and Johannes Lubbe (Director/Head of Presales, APJ, Syniti), who explored the challenges of migrating from fragmented legacy systems to SAP S/4HANA and the critical role Syniti played in ensuring governance, trust, and stability in large-scale data migration.Speakers emphasised that a data-first approach is key to future value creation, enabling trusted, simplified data models that unlock opportunities such as personalisation, supply chain optimisation, decarbonisation, and logistics efficiency. Syniti provided an “umbrella of governance” for managing master data—spanning marketing, pricing, compliance, and product details—while fostering collaboration across siloed teams.Key takeaways: Don’t wait to fix data problems; invest in governance early to avoid costly remediation later. Partner with experts like Syniti to handle complex, large-scale transformations. And start small but start early—the earlier data is treated as a strategic asset, the greater the long-term business value.