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Welcome to SAPPHIRE NOW Reimagined

How to Turn Our Biggest Challenges into Our Greatest Opportunities

Join SAP CEO Christian Klein and special guests to learn how to lead your organization through economic recovery and beyond. Steering your company through the new reality might seem like a daunting task, leaving you with little choice but to adapt and adjust. The good news: This can also be the chance to set a new course.

Steering the Intelligent Enterprise for Resilience, Profitability, and Sustainability

Join Luka Mucic, chief financial officer at SAP, to discover how transforming into an intelligent enterprise helps SAP be more resilient, profitable, and sustainable. Hear about the value that comes with steering a company holistically, through strategic investments, internal innovation, and a drive to sustainability.

Ensuring Agility and Resilience in Times of Change with Enterprise Software

Join Thomas Saueressig, member of the SAP Executive Board and head of SAP Product Engineering, to hear how SAP and our customers are tackling short-term challenges while planning for long-term success. Amid the pandemic, climate change, and unforeseen disruptions, agile companies are resilient companies. You’ll get to hear our new announcements, customer insights, and the exciting news we have to share.

Investing Intelligently for Growth with SAP S/4HANA

Join Adaire Fox-Martin, member of the SAP Executive Board and head of Customer Success, for an intimate conversation with a company that skyrocketed into a billion-dollar business. Learn the key elements for intelligently investing in technology to differentiate in the market and accelerate growth.

Learning from Challenging Moments and Turning Them Into Meaningful Opportunities

Join Brian Duffy, President of EMEA North at SAP and Award-Winning Journalist and Broadcaster Victoria Derbyshire for a leadership and business conversation on what we can learn from turning challenging moments into meaningful opportunities.

Setting the Foundation with the Business Technology Platform

Join Juergen Mueller, chief technology officer at SAP, to learn why the Business Technology Platform is the technical foundation for intelligent enterprises, powering both applications and the industry cloud. Discover ways to turn data into insights, flexibly integrate end-to-end processes, and extend applications with one technical foundation.

SAP Enterprise Showcases

Experience the commit water intelligent enterprise showcase

Explore SAP’s vision for the Intelligent Enterprise like never before in this interactive showcase, which follows the path of a water bottle. Take a journey through customer experience, procurement, manufacturing, finance, and more to see how intelligent enterprises can ensure sustainability, profitability, and resilience today and tomorrow.

Strive for success in the responsible economy

Explore how an intelligent enterprise finds the best balance of people, planet, and profit – and acts as a responsible business. In this interactive business simulation, take the position of a CEO and navigate your company out of the crisis and into a sustainably successful future.


A Trifecta of Data Excellence, Integration and Extension for the Intelligent Enterprise

SAP’s Business Technology Platform enables developers and business users to access integrated, end-to-end services and tools to realize value along three critical areas of IT: data excellence, process integration and extensions. 

How to Turn Your Data into a Superpower

In the 10 years since it was first launched, SAP HANA has become the heart of the Intelligent Enterprise with more than 32,400 customers. Planned for release later this month, SAP HANA 2.0 SPS05 continues this legacy with planned new capabilities...

Deutsche Telekom and SAP Publish Corona Warning App

After only 50 days in development, the German government’s Corona Warn App has been launched and is available for download in Apple’s App Store as well as in the Google Play Store

SAP SuccessFactors Offering for Intelligent Mentoring

More than 1,000 customers have implemented the intelligent mentoring offering within the SAP SuccessFactors Succession & Development solution.

SAP Empowers HR Leaders to Take Charge of Change

In the months since we announced human experience management (HXM), the world of work has completely transformed. Companies are grappling with unprecedented disruptions to their business and their workforce.

SAP delivers innovations that tackle supply chain and industry challenges

Embedding sustainability for the post-pandemic era.

Industry Cloud

Drive cost-effective transformation and sustainable growth with innovative, vertical applications.

Partner Ecosystem

Honeywell and SAP partner to improve building performance with integrated data

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