Customer stories

LC Waikiki Manufacturing Companies: Reimagining Enterprise Workflows with Intelligent SAP Joule Agents

Wide view of an LC Waikiki retail store location within a mall that spans multiple levels. Worker reviewing operational materials on a tablet device inside retail store. LC Waikiki retail worker organizing the display purses in front of store.

INDUSTRY

Retail

COMPANY SIZE

50,000+

REGION

Istanbul, Türkiye

PARTNER

NTT DATA Business Solutions

LC Waikiki is a global fashion retailer with an operational network of 60 countries, 1,300 stores, and 55,000 employees. Across its manufacturing companies, LC Waikiki aimed to reduce fragmented processes while ensuring a forward-looking foundation for growth. To do so, it integrated AI agents across procurement and HR. Built on SAP Joule, the agents transform how 2,000+ manufacturing business employees interact with complex data, helping them trace the procurement value chain in seconds or bypass bottlenecks for HR-related knowledge discovery via natural language. The vision? Efficient workflows, data-driven decisions, and empowered people.

50%

reduction in manual errors across procurement

Up to 60%

increase in HR self-service execution speed

A man discusses analytics data with a team, next to a screen showing sales performance charts. The setting is professional and collaborative.

The Opportunity

Navigating fragmented, manual processes across procurement and HR

To tackle everyday tasks, LC Waikiki employees had to navigate a digital maze. In procurement, a single query meant traversing multiple layers of data and manual filters across disparate sales and procurement screens. In HR, the legacy system prominently featured static and complex menus that overwhelmed teams with manual follow-ups for routine payroll and leave options. In both cases, operational bottlenecks slowed approval cycles, increased errors, and caused headaches for employees. LC Waikiki needed a way to realize its vision of a better, more modernized way of working. With SAP Business AI, LC Waikiki set out to replace manual, fragmented processes and legacy systems with intelligent solutions that empower employees to work smarter, faster, and with greater satisfaction—helping to solidify the company’s position as a disruptive leader and strategic powerhouse in the fashion market.

“This project represents the pinnacle of Agentic Delivery. We are not just implementing software; we are deploying an intelligent ecosystem that thinks, assists, and scales with LC Waikiki’s global ambitions. Our commitment is to deliver a 2026-ready HR platform that sets the gold standard for the retail and production industry.”

IT Manager, LC Waikiki

A man in an orange safety vest looks up thoughtfully. Next to him is a chart titled

The Solution

From navigational maze to intelligent procurement

By placing intelligence at its core, LC Waikiki has reimagined how its procurement team gets work done with its SAP SmartBot. The innovation lies in its agent-based architecture, orchestrated through Joule. SmartBot transforms how employees “talk to their data,” replacing fragmented navigation with a dynamic natural language interface that helps users bridge the gap between customer POs, sales orders, and purchase orders through automated data orchestration—and with greater accuracy and speed than before. The agent-based intelligence helps professionals supersize the number of queries processed and enables immediate decision-making by integrating AI-driven results with approval workflows. With agent-powered, personalized processes that streamline the query process down to just seconds, employees are no longer weighed down by technical complexity—they’re empowered by insights.

A new standard for HR agility

In HR, LC Waikiki migrated its legacy system to a cloud-native ecosystem, setting the foundation for stronger organizational agility and better employee experiences. At the heart of the new solution is a generative AI agent, built on SAP Joule, that’s integrated directly within the current Microsoft Teams workflow. The agent helps employees quickly tackle HR transactions like leave requests and payroll queries using natural language conversations. And the 24/7 mobile and desktop access means employees maintain convenience and flexibility, while executing administrative HR tasks in just seconds.

Strategic partnership ensures smooth delivery

LC Waikiki partnered with NTT DATA Business Solutions as its primary strategic implementation partner. NTT DATA’s technical expertise was instrumental across the entire project lifecycle, from the initial requirements analysis to architecting the solutions and ensuring seamless testing, validation, and optimization. Together, LC Waikiki and NTT DATA transformed complex procurement and HR processes into user-friendly, efficient workflows with intelligence at their core.

“Our objective was to dismantle the silos of 8 independent production entities and unify them under a single, AI-driven digital heartbeat. By migrating from legacy SAP ECC to SAP SuccessFactors Employee Central Payroll, we aren’t just changing a system; we are redefining the employee lifecycle for thousands of frontline and office workers.”

HR Deputy Manager, LC Waikiki

A woman in business attire uses a laptop, with a digital screen showing a AI visual search interface for clothing.

The Result

Reduced complexity yields greater organizational agility

LC Waikiki aims for a 70% increase in productivity across procurement, with the intent of slashing processing times from 10 minutes of manual navigation down to just three seconds of AI-driven response. In HR, the AI-powered automation personnel request workflows have led to a massive increase in operational velocity, evidenced by 40% to 60% reduction in HR process cycle times. This allows HR teams to move beyond administrative task completion and focus on higher value, strategic talent management. These results exemplify how it pays to reduce complexity across business processes: people are freed from administrative bottlenecks and tedious tasks, helping them accomplish more and focus on the highest-value work.

Intelligent solutions enhance operational accuracy and build trust

By automating data filtering and system-verified business logic, LC Waikiki achieved a 50% reduction in manual errors across procurement processes. This ensures higher data integrity and less re-work, contributing to a more responsive, resilient supply chain ecosystem and strengthened trust among both employees and customers. In HR, an “Explain My Pay” feature provides real-time, bilingual insights into complex payroll data via Joule. This has significantly reduced employee anxiety and trust issues regarding compensation, while reducing the manual inquiry load on HR teams.

A new way of working creates a better employee experience

In procurement, LC Waikiki went beyond simply automating processes; they created a better, faster experience for employees. With a system that automatically detects user identity to personalize the entire value chain in real time, users no longer have to fight the system—they can just get the work done. With queries taking just seconds under the new system, all those minutes saved throughout the day mean more time spent on the strategic work that matters most. In HR, LC Waikiki saw a 90% increase in self-service execution speed, with employees completing tasks like leave requests in just 30 seconds. This represents a nearly tenfold increase in execution speed compared to manual entries, resulting in higher employee satisfaction with 100% user activation in just five days.

“Our collaboration with LC Waikiki on the SmartBot project represents a benchmark in retail innovation. By harmonizing SAP Joule’s AI capabilities with NTT DATA’s deep architectural expertise, we successfully transformed complex procurement data into an intuitive, 3-second conversational experience that delivers immediate business value.”

Managing Director, NTT DATA Business Solutions Türkiye

Man in glasses works on a laptop in a clothing store. Next to him is a digital dashboard displaying analytics on purchasing documents.

Take the next step

Discover how SAP Business AI changes how organizations work by automating complex processes, improving data accuracy, and enabling faster, more confident decision-making across the enterprise.

  • Get in touch with an expert

    Learn how AI-powered SAP solutions can help streamline operations, improve data accuracy, and support more strategic decision-making.

    Contact us
  • Learn more about SAP Business AI

    Explore how SAP AI solutions help companies automate processes, improve decisions, and realize new business value.

    Explore Business AI
How is your experience with this page?
twitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixeltwitter pixel