SAP leads the industry in customer relationship management innovation. Check out the latest news and events:

SAP News

• Enterprise-Wide CRM Serves as Critical Enabler in Banking Industry
  (September 04, 2008)
• SAP Holds Top Rankings in Worldwide Market Share for SAP® Business Suite Applications
  (July 30, 2008)
• SAP Customers Worldwide Tout Early Success With Latest CRM Offering
  (July 30, 2008)
• Atos Origin Deploys Innovative SAP Voice Over IP Solution in Its Global Service Centers for Unified Customer Communications
  (June 23, 2008)
• South Africa’s Office of the Public Protector Does Justice With SAP Solution
  (June 23, 2008)
• Kabel BW Selects SAP to Strengthen Connection to Customers
  (May 19, 2008)
• Bayer MaterialScience Selects SAP to Improve Chemistry With Customers
  (May 19, 2008)
• SAP Empowers Midsize Companies to Deliver Superior Customer Value
  (May 19, 2008)
• SAP and RIM Usher In a New Era for Enterprise Mobility
  (May 02, 2008)
• SAP Unveils Next-Generation Customer Relationship Management Solution
  (December 04, 2007)

Events

• Events Calendar

Related Information

• "CRM Analytics: Turning Data into Action" (PDF, 168 KB) - IDC Executive Brief (June 2003)