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CUSTOMER RELATIONSHIP MANAGEMENT – CRM

EFFECTIVELY MANAGE ALL ASPECTS OF YOUR CUSTOMER RELATIONSHIPS

The customer relationship management (CRM) functionality in SAP Business All-in-One software is designed to meet the needs of midsize companies or small businesses and is based on the industry-leading SAP CRM application.

Features include:

  • Marketing – Align marketing processes, drive customer demand, and increase marketing ROI.
  • Sales – Acquire, grow, and retain profitable relationships.
  • Service – Drive service revenue and profitability.
  • Interaction center – Build customer loyalty, cut costs, and boost revenue; and effectively handle activities such as e-mail, telemarketing, telesales, and customer service.
  • Reporting and analytics – Make quick, effective decisions; generate and convert more leads; track opportunities; and close more deals.

With the pre-integrated CRM and ERP functionality in SAP Business All-in-One, you can manage all aspects of customer relationships and operational processes from start to finish.



Learn More


Get an overview – Read the solution brief, "Improving Customer Relationships with SAP Business All-in-One" (218 KB).

Get the details – Read the solution in detail, "CRM with SAP Business All-in-One" (374 KB).

VideoSee a video – Watch CRM Functionality in SAP Business All-in-One: Enabling Customer Driven Growth.

See a demo – Watch SAP Business All-in-One: Customer Relationship Management. Log-in required.

Scope and price – Learn about the SAP Business All-in-One fast-start program.

GET RESULTS FAST

Accelerate your time to value with the fast-start program.

IMPROVE CUSTOMER RELATIONSHIPS

Read survey findings and mini case studies from the Economist Intelligence Unit to learn how to optimize your customer relationship management.

Read the white paper (PDF).
Log-in required.

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