Today, more than 550 customers – with 1,300 installations worldwide – are reaping the benefits of SAP for Media, including:

• Strong support for core business processes – Select from solutions for enterprise resource planning, supplier relationship management, supply chain management, product life-cycle management, and customer relationship management, along with models of media companies and their strategic requirements. SAP for Media also includes industry-specific solutions to support core business areas specific to media enterprises in all segments, such as digital rights management.
• Rapid implementation at attractive costs – Reduce total cost of ownership and generate real return on investment.
• Effective, efficient customer relationship management – Create flexible and efficient cross-media advertising programs, deliver personalized products and services, streamline billing and accounts receivable procedures, improve internal and external collaboration, and reduce sales cycle time and customer loss.
• Multichannel capabilities – Target specific audiences without multiplying exploitation costs, using the Internet channel for commerce to provide additional purchase occasions.
• End-to-end support for all IP-related processes – Increase revenue from sales and licensing of all types of intellectual property (IP) rights, and deliver accurate royalty accounting for both receipts and payments of royalties – thanks to seamless, end-to-end data flow.
• New revenue streams – Target niche groups efficiently, realize opportunities for cross-selling and up-selling, develop new advertising and other revenue-producing products, enhance contract management for acquisition and sales of available IP, and ensure accurate accounting and auditing for collection of royalties.
• Complete tracking of revenue and cost – Assess profitability at any point in the product life cycle.
• Maximized productivity, enhanced profitability, and reduced costs – Exploit the Internet for efficient back-end processes, coordinate cross-media processes more efficiently, ensure enterprisewide efficiency and transparency, take advantage of preconfigured roles for rapid personal productivity and high user acceptance, and empower employees with customizable, role-based portals.
• Effective implementation of business strategy – Support the operation of distributed functions, thereby ensuring integration of strategic initiatives across the enterprise.
• Compliance with Sarbanes-Oxley Act – Meet legal requirements for corporate governance with support for multiple languages, currencies, and time zones and provide seamless global support.
• Investment protection – Protect existing technology investments and ensure flexibility with solutions based on the SAP NetWeaver platform, which allows the integration of other applications with SAP solutions, including legacy, third-party, and specific technical solutions.