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SAP for Consumer Products

SAP for Consumer Products allows consumer products companies to respond to market challenges and changes in consumer demand by providing consumer insights and the ability to act fast – so they can drive innovation, integrate sales and marketing, and establish a demand-driven supply network.

Over 30 years of experience working with over 3,900 customers and the broadest set of industry-specific capabilities for food and beverage, home and personal care, consumer durables, and apparel and footwear companies have made SAP the premiere choice in the industry.

Find out how you can become more consumer-driven and grow your business profitably – regardless of your company's size.

Large Enterprises

Adapt and respond to industry business dynamics with the software of choice for large enterprises.

Midsize Companies

Streamline operations and manage profitable growth with solutions for midsize companies.

Small Businesses

Automate virtually all core business operations as a single system with SAP Business One.

SAP W REPORT: RETAIL AND CONSUMER GOODS

Read how the most competitive retail and consumer goods companies in 2008 are building sustainable advantages for superior economic profits.

LiteratureSee the SAP W Report (PDF). Log-in required.

WEBCAST: EFFECTIVE TRADE PROMOTION

Learn how you can maximize your ROI in promotions during a June 30 Webcast hosted by Accenture and SAP, and featuring AMR Research.

Live Webcast Register for Webcast.

CGT RANKS SAP #1

Consumer Goods Technology's Reader's Choice 2008 ranks SAP first in supply chain planning, supply chain execution, ERP, and business intelligence.

See all of SAP's rankings.

Want to learn more? Contact us, call +1-800-872-1727, or contact your nearest SAP sales office.

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