SAP 360 Customer

Supercharge your customer experience with SAP 360 Customer, powered by in-memory computing

Revolutionise customer engagement with SAP 360 Customer – a completely new approach that combines our market-proven CRM software with the latest in analytics, cloud, enterprise mobility, collaboration and social media solutions. Powered by our lightning-quick in-memory platform, SAP HANA, SAP 360 Customer delivers real-time customer insight, real-time interactions, and real-time execution.

  • Combine transactional and external data for a complete, 360° view of your customers
  • Better understand customer needs and preferences – and accurately predict future behaviour
  • Deliver contextual, personalised experiences through any channel, on any device
  • Monitor and analyse social media sentiment – and proactively engage with your customers
  • Personalise offers based on customer profile, context, past interactions, and current location
  • Deploy SAP 360 Customer on-premise or via the cloud, and on any mobile device
Co-workers gathered around a mobile device, representing 360 view of customers
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Featured Resources

Connected marketer reaching more customers with SAP 360 Customer

The Customer Edge: "How to be Loved in Sales"

Episode 1 of the Customer Edge, focused on the LOB Sales audience. This webisode features David Brock (Partners in EXCELLENCE), Peter Ostrow (Aberdeen), Tamara Schenk (T-Mobile) and Robert Rothschild

Sales rep using SAP 360 Customer on her mobile device

Customer Engagement Intelligence

SAP Customer Engagement Intelligence is a suite of new HANA powered applications for Sales, Marketing and Services lines of business. The suite can help you develop a deeper understanding of customers.

Field service rep providing customer service using a mobile device

In Today’s Customer-Centric World, Everyone’s in Sales

Bloomberg Businessweek Research Services (BBRS) launched a survey & research program to discover & analyse the views of executives on the challenges confronting the sales organisation. Explore their findings today.

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SAP 360 Customer Solutions