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Being a successful retailer today takes providing a diverse shopping experience that motivates shoppers to return again and again. It's a challenge you can meet -- but only if you understand the varied attributes of your customers, anticipate their needs, and meet those needs by controlling product flow over an increasingly complex, global supply chain. Learn the five keys to establishing a foundation for retail success. Log-in required.

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Inspiring Shoppers to Return Again and Again

Retail is a tough business. The rules of retail management have changed, and the challenges mount daily from the pressures and opportunities of global e-commerce to the unpredictable shifts in consumer tastes.

Growth and profitability require a deeper understanding of shoppers, the information and tools to anticipate and fulfill their needs, and the insight to inspire them to return again and again.

Find out how to inspire customer loyalty -- and ensure your own success. Read the solution brief (PDF, 93 KB).

How Agile Retailers Are Inspiring Customers

	Homebase Learn how Homebase implemented an SAP-based platform that enabled it to increase efficiency and flexibility, adapt quickly and introduce new technologies. View the success video
	The Body Shop SAP for Retail is proving the natural choice for The Body Shop as the body care specialist creates consistent business processes across its global retail operations. View the success video
	Office Max Case Study This agile retailer -- a leading supplier of office supplies and equipment -- lowered inventory levels, improved in-stock rates, reduced labor costs and decreased long-term debt. Read the case study (PDF, 257 KB). Log-in required.

Succeeding in the New Retail Environment

	"Retailing in the Global Marketplace" Webcast Innovative retailers are growing, finding new customer and new markets. They're making the new speed of retailing work for them. Learn how the emerging markets offer a new set of customers for retailers -- and a new set of challenges. Watch the Webcast. Log-in required.
	Best Practices: "The Old Pillars of New Retailing", Harvard Business School Press The best retailers lay a foundation for success by creating customer value in a handful of fundamental ways. Download the paper (PDF, 331 KB). Log-in required.

Contact Us

Speak directly with SAP about our retail solutions. You can:

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SAP Retail Innovations

SAP Zone Optimisation Application
The SAP Zone Optimisation application blends demand intelligence modeling and optimisation technology to significantly extend your profit opportunities. Learn more.

Spotlight on Food Retail

Building a Framework for Collaboration
Willard Bishop leads a two-part Webcast series about the benefits of retailer and supplier collaboration. Watch the series. Log-in required.

Upcoming Events

SAPPHIRE '07
Join SAP, our partners, and your peers at the world's most comprehensive business and technical event -- to be held in two convenient locations: Atlanta and Vienna. Find out more.

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One Face to the Customer

Léo Apotheker, SAP board member, discusses how SAP is aligning our customer services organisation with field services -- to give customers "one face" focusing on their needs.

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Unsurpassed Expertise for Midsize Companies

Discover the business-building benefits of SAP solutions for midsize enterprises. Easy to implement and use. For fast ROI.

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