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FIND OUT WHAT SAP TRADE PROMOTION MANAGEMENT CAN DO FOR YOU

SAP for Consumer Products: Helping You Achieve Rapid, Sustainable Growth

For consumer products manufacturers to thrive in today's world, giving consumers what they want is a must. And information is the key to understanding and delivering what they want.

SAP's business process platform provides you with the information and capabilities you need to transform your consumer products company into a consumer-driven business. Our solutions address the specific needs of companies in these industries:


Case Studies/Successes

Woman at Computer Kimberly-Clark: Driving Top-Line Growth
Kimberly-Clark uses SAP solutions to improve brand equity management and drive profitable top-line growth through seamless integration, increased visibility, and standardised systems and processes. Play the video.
Sprinter at Starting Block Adidas: 24/7 Market Presence
Global sporting goods manufacturer adidas created an online store for retailers using SAP software. Just a few months after go-live, customer service and satisfaction flourished. Read more (PDF, 395 KB).
Glassware Unilever Builds Value With SAP
Unilever must respond decisively to build business value for consumers and shareholders. SAP NetWeaver XI helps it simplify IT and respond better to business needs. Read details (PDF, 68 KB). Log-in required.
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Additional Resources

Man and Woman Shaking Hands Solutions for Sales Executives
SAP for Consumer Products gives greater visibility into your business to help you make faster, more accurate decisions -- so you can increase revenue and profits. Read details (PDF, 85 KB). Log-in required.
Man Looking at Laptop SAPPHIRE '07 Online
Watch video recordings, download audio files, read session transcripts, and view slides from all keynotes and presentation sessions -- on-demand, 24 hours a day, for free. Find out more. Log-in required.

Contact Us

Talk to us about our solutions. You can:


SAP Business Maps for Consumer Products

Man Looking at Laptop See how SAP solutions can support your business processes.

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Unsurpassed Expertise for Midsize Companies

Discover the business-building benefits of SAP solutions for midsize enterprises. Easy to implement and use. For fast ROI.

Learn more.

Events

SAP hosts or participates in a variety of regional events focused on consumer products.

Find an event near you.

SAP Business Community

Join SAP Business Community, where SAP experts, customers, and business leaders exchange insights and solve problems.

Register for SAP Business Community.

Want to learn more? Call 0800981334 to speak with an inside account executive about how SAP solutions can help your enterprise.

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