Increase automotive customer satisfaction, retention, and market share

Deliver superior, differentiated customer experiences by relying on our auto service software. We can help you streamline customer-oriented end-to-end processes – based on clear visibility and better insights throughout the customer and vehicle lifecycle.

  • Increase customer service satisfaction rates
  • Ensure customers' brand and dealer loyalty
  • Decrease costs, improve efficiency, and profit
  • Optimize, control, and manage all business processes


Automotive workers assembling a vehicle, representing auto service software
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Race cars with Pirelli tires

Pirelli: Winning the Race for Service Excellence

Read how this leading manufacturer of performance tires is winning the race for service excellence – by using SAP ActiveEmbedded to support and maintain its SAP HANA database. With near real-time data, Pirelli can deliver the right products to distributors at just the right time.

Cars lined up in traffic

OTE Group: Going Mobile in Just 4 Months*

Find out how this leading automotive company accelerated its transition to a new mobile environment – deploying its mobile platform in just four months and each of its mobile apps in mere days.* Hint: They had help from SAP Enterprise Support and the SAP Enterprise Support Advisory Council.

Couple talking to a car salesman in a showroom

SAP for Automotive: Revving Up Innovation

Looking for new ways to deliver top quality, innovative vehicles while reducing manufacturing costs and complexity? Discover how our portfolio of software geared for the automotive industry can help you do just that – and deliver a differentiated buying and ownership experience.

We can help.

Want to learn more about SAP for Automotive?

Business Priority Solutions for Sales and Service Organizations

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