Consumer products 1-2-3

Be first to market, maximise ROI, and deliver stellar customer service

No matter what size your business, you want to hit all three targets. See how successful you can be when you rely on consumer products software designed to support speed and innovation – from idea to launch.

The potential benefits?

  • Higher percentage of revenue from new products
  • Increased brand recognition and loyalty
  • Sustained incremental revenue from promotional spend
  • Faster response to demand
  • Increased service levels and customer satisfaction
  • Optimised total inventory turnover
  • Reduced manufacturing, distribution, and transport costs
Illustration of dispenser bottles representing consumer products
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Explore our solutions

Learn how SAP solutions support the consumer products industry – and how we can help you succeed.

Chemist examines a test tube with purple fluid

Unilever: Speeding Supply Chain Communication

How is this global consumer goods company achieving full product compliance with REACH and other European regulations – using 80% fewer people? With the SAP Environment, Health, and Safety Management application. Unilever’s head of compliance explains.

Executive makes critical decision for his consumer products company

P&G: Driving Innovation Through Analytics

Learn how Proctor & Gamble (P&G), the world’s largest consumer products company, is using the SAP HANA platform to bridge the gap between business needs and IT – with analytics that completely transform what is possible for the organisation today.

Baker uses King Arthur Flour made available with the help of SAP consumer product software

King Arthur Flour: Raising Employee Skills

See how this 220-year old American provider of baked goods and home baking equipment is giving each and every employee the tools and knowledge they need contribute to business growth – with SAP BusinessObjects BI OnDemand. Watch this quick video for details.

SAP Co-CEO Bill McDermott on screen at SAPPHIRE NOW Orlando


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