Today’s consumer products companies can now engage shoppers directly as they reach for their smartphones to research, rate, and compare products, elevating their brands and building their fan base. Many can even personalize offers and provide new services, to build on their existing channels and fill shopping carts.
- Make it easy for people to browse products, get recommendations, and receive post-purchase support
- Inspire them with unique and personalized offers – in the moment
- Recommend products based on their past behavior, lifestyle, and current context and location
- Captivate consumers with tools that help them manage their loyalty status and earn more rewards
- Gain previously unattainable consumer insights to innovate products and optimize product mix
- Reach consumers directly to build loyalty, boost sales and reduce your distribution costs