Turn your marketing dreams into reality with mobile apps from SAP

Engage with consumers in new and innovative ways – and skyrocket your brand to success – with mobile marketing apps and solutions from SAP. Use your mobile channel to its full potential and establish direct, meaningful, and rewarding connections with customers that keep them coming back for more.

  • Personalize each customer experience based on historical data and real-time contextual signals
  • Boost conversion rates by targeting the right message to the right person at the right time
  • Captivate your biggest advocates with tools to manage their loyalty accounts and earn more rewards
  • Reach more customers by optimizing your user experience across all operating systems and devices

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Consumer using a mobile app at home

A Marketer's Guide to Personalization

According to a recent Forrester Consulting survey, senior marketers are eager to deliver more relevant consumer experiences. Explore ways marketers can gain a complete, dynamic understanding of customers to deliver real-time personalization across channels.

Man using a credit card to shop with a mobile device

Trend Report: Mobile User Behavior

To help us gain a deeper understanding of the global trends impacting mobile user behavior, we recently surveyed 12,424 consumers across 17 countries and 6 industries. Read the results and learn how they can help you create a winning mobile strategy.

Woman working on mobile device while riding a train

STM: Rewarding Riders in the Moment

Société de Transport de Montreal (STM) is North America’s fourth largest public transit organization. Read this Gartner report to discover how STM transformed its business with STM Merci – a personalized, contextually relevant mobile rewards program.

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