SAP Trade Promotion Effectiveness Analysis

Get more from your trade spend – with trade promotion effectiveness analysis from SAP

Launch promotions that positively impact your bottom line. Our trade promotion effectiveness analysis software can help you track promotion investment and associated uplift by category, brand, product, channel, organization, and customer – for decision-ready insights and greater return by product and market.

  • Reduce the cost of sales by maximizing return on total trade promotion spend
  • Enhance promotion planning by analyzing what works and what doesn't for each retailer
  • Improve brand management with insight into marketing mix and performance-to-forecast
  • Heighten visibility and control with deeper analysis of funds, customers, and promotions
Consumer with several shopping bags, representing effective trade promotion management
  • Tweet this Share on Facebook Share on LinkedIn Share on Google+ Email

Find more SAP solution information. All SAP Solutions ›