SAP Trade Promotion Management

Maximize return on promotion investments and optimize customer profitability

Empower your account and trade managers to improve customer value by increasing promotion spend efficiency and reducing the number of outstanding customer claims – with help from our account & trade promotion management solution.

  • Measure product and customer profitability and promotion effectiveness
  • Coordinate and align sales processes with promotions and marketing efforts
  • Improve product availability by aligning promotion planning and forecasting with demand planning
Employees using SAP to manage trade promotions
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