SAP Consumer Insight 365

Take marketing research to the next level with SAP Consumer Insight 365

Unlock and monetize mobile consumer insights and market intelligence – faster – with SAP Consumer Insight 365. This mobile marketing research service uses the latest analytics, in-memory, and cloud technologies to harness mobile network data – so you can develop smarter, more impactful marketing and CRM strategies.

  • Improve marketing with an empirical source of consumer behavior, insights, and market intelligence
  • Get faster access to data by eliminating the need for app installation, customer panels, and surveys
  • Tap into population-scale consumer insights – and drill down to high-definition, granular details
  • Leverage new and more effective ways to monetize consumer data from mobile networks
  • Rely on innovative cloud-based analytics powered SAP HANA, our in-memory computing platform
Pedestrians in busy crosswalk using mobile devices
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