DFB: Scoring more points with fans

DFB, Germany’s football association, is the world’s largest sports federation with a whopping 6.8 million members and 170,000 teams. Find out how they’re using SAP CRM powered by SAP HANA to score more points with fans through a completely integrated buying experience. Now members can receive personalized offers on their mobile devices, find the best seats, and buy tickets right then and there.

DFB soccer player bouncing a ball on his head
  • Tweet this Share on Facebook Share on LinkedIn Share on Google+ Email

Medtronic, Deloitte, McKesson, and the University of Kentucky discuss how they use SAP HANA for Big Data

Procter & Gamble: Building Speedy Applications

Hear how P&G – the world's largest consumer products company – evaluated SAP HANA appliance software to build its next-generation financial planning and reporting applications.

Two business men reviewing financial information

Deloitte: Gaining Financial Insight

Hear how Deloitte uses the SAP HANA platform to develop applications that provide instant insight into liquidity and cash flow information.

Lenovo uses SAP Hana to simplify IT and reduce TCO

Lenovo: Leveraging Real-Time Analytics

Learn how Lenovo is analyzing vast amounts of data within its CRM system, including complex contract records, with SAP HANA appliance software.

We can help.

Want to learn more about SAP HANA?

More Customer Testimonials

Intel: Cutting Query Time

Learn how Intel reduced its database query time with SAP HANA appliance software running on the company's Xeon processor 7500 series.

Watch the 4-minute video ›

Nomura Research Institute: Accelerating Analysis

See Akihiko Nakamura, corporate SVP at NRI, explain how the company used SAP HANA appliance software to analyze Tokyo traffic information.

Watch the 4-minute video ›

Infosys: Making Smarter Financial Decisions

See how Infosys conducts on-the-fly, what-if analyses of revenue and cost data, using SAP HANA appliance software for better decisions.

Watch the 3-minute video ›

Bosch and Siemens: Adapting to Customer Needs

Watch this video featuring Dr. Jürgen Sturm, CIO of Bosch and Siemens – and see how the company is rapidly adapting to changing customer needs with SAP HANA appliance software.

Watch the 4-minute video ›

Surgutneftegas: Accelerating Reporting

See how Surgutneftegas, one of the largest oil and gas companies in Russia, uses SAP HANA to gain real-time insights into its business.

Watch the 4-minute video ›

Cisco Systems: Driving Technology

Learn how long-time SAP partner Cisco is advancing its own technologies and those of its customers by using SAP in-memory computing.

Watch the 3-minute video ›

Colgate-Palmolive: Accelerating Business

See how Colgate-Palmolive runs reports with remarkable speed – and drastically reduces process times – with SAP HANA appliance software.

Watch the 4-minute video ›

*All implementation results are for informational purposes only and the examples provided while based on actual SAP customers' experiences do not represent commitments or guarantees by SAP and/or its partners. Actual pricing, costs, and implementation results may vary, based on customer-specific requirements and needs. The only warranties for SAP products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty.