Porsche: accelerating customer target generation from 6 hours to 15 minutes*

Find out how Porsche is centralizing customer information from dealerships and service stations, driving customer loyalty and satisfaction, and drastically speeding target list generation for marketing campaigns – with SAP CRM.

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Dow Corning: Personalizing Awareness Campaigns

Hear how this global silicone supplier is generating targeted, personalized e-mail campaigns to introduce new products and execute other awareness marketing programs. And why it replaced its existing system with SAP CRM to do so.

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Bentley: Measuring Marketing-Generated Revenue

Hear how Bentley Systems is maintaining a single source of truth – enabling marketers to track campaign performance through to revenue.

OPUBCO explains benefits of SAP CRM

OPUBCO: Seeing a Steady Stream of Benefits from SAP CRM

Learn how the Oklahoma Publishing Company (OPUBCO) is using SAP CRM to leverage over one million customer records to plan and develop targeted marketing campaigns – and deliver them across multiple channels.

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Belden: Integrating Sales and Marketing

Find out how Belden is leveraging campaign and lead management capabilities to better support its sales team – with SAP CRM.

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Sterling Planet: Using Marketing Tools for SMEs

Learn how this small business leader in renewable energy is using SAP Business One to gain insight into its customers and campaigns.

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Mark Two Distributors: Enabling Web Sales

See how this leading UK distributor is using SAP software to help its retail customers build their brands and leverage the power of e-commerce.

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William Wrigley Jr. Company: Driving ROI

See how this family-owned company is driving ROI with a trade promotions management plan and easy-to-use sales and marketing analytics.

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*All implementation results are for informational purposes only and the examples provided while based on actual SAP customers' experiences do not represent commitments or guarantees by SAP and/or its partners. Actual pricing, costs, and implementation results may vary, based on customer-specific requirements and needs. The only warranties for SAP products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty.